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Marketing Manager

Marketing Manager

RISHI JOBSSurat, GJ, Gujarat, India
30+ days ago
Job description

Profile :   Marketing Manager

Experience : 5yrs+

Salary Range : 50K-58K

Roles :

  • Develop and execute strategic marketing plans to drive awareness, engagement, and lead generation for Logicwind's services and products.
  • Own and deliver a monthly target of 50 Marketing Qualified Leads (MQLs) by planning and executing high-impact marketing campaigns.
  • Oversee all aspects of digital marketing, including SEO, SEM, email marketing, content marketing, LinkedIn marketing, and social media campaigns.
  • Collaborate closely with the sales team to align marketing strategies with revenue goals and pipeline targets.
  • Manage website content, updates, and performance, ensuring it supports lead generation and brand positioning.
  • Plan and manage the creation of high-quality marketing content, including blogs, whitepapers, case studies, videos, and newsletters.
  • Develop and communicate clear brand messaging, positioning, and storytelling for both services and products.
  • Monitor and analyze marketing KPIs and campaign performance to optimize strategies.
  • Coordinate with external agencies, designers, and freelancers as needed to deliver projects on time.
  • Stay updated on industry trends, competitor activities, and emerging tools and technologies in marketing.

Skills Requirement :

  • Demonstrated success in generating qualified B2B leads and executing full-funnel marketing campaigns.
  • Strong hands-on experience in LinkedIn Marketing, including paid campaigns, content strategy, and engagement growth.
  • Hands-on experience with tools like Google Analytics, HubSpot, SEMrush, WordPress, and social media platforms.
  • Strong understanding of B2B marketing, buyer journeys, and account-based marketing strategies.
  • Excellent written and verbal communication skills with strong storytelling abilities.
  • Strong leadership skills and ability to manage cross-functional teams and external vendors.
  • Analytical mindset with experience tracking metrics and delivering ROI-driven campaigns.
  • Experience marketing SaaS products or enterprise solutions.
  • Knowledge of CRM tools.
  • Experience working in startup or high-growth environments.
  • Required Experience :

  • Bachelor's or Master's degree in Marketing, Business, Communications, or a related field.
  • 5–7 years of proven experience in marketing roles within IT services and / or product companies.
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