Manager- Business Analytics

Manager- Business Analyst

at Traya Health

Location : Mumbai

About Us :

Traya is an Indian direct-to-consumer hair care brand platform providing a holistic treatment for

consumers dealing with hair loss. The Company provides personalized consultations that help

determine the root cause of hair fall among individuals, along with a range of hair care products that are curated from a combination of Ayurveda, Allopathy, and Nutrition. Traya's secret lies in the

power of diagnosis. Our unique platform diagnoses the patient’s hair & health history, to identify the root cause behind hair fall and delivers customized hair kits to them right at their doorstep. We have a strong adherence system in place via medically-trained hair coaches and proprietary tech, where we guide the customer across their hair growth journey, and help them stay on track. Traya is founded by Saloni Anand, a techie-turned-marketeer and Altaf Saiyed, a Stanford Business School alumnus.

Our Vision :

Traya was created with a global vision to create awareness around hair loss, de-stigmatise it while

empathising with the customers that it has an emotional and psychological impact. Most

importantly, to combine 3 different sciences (Ayurveda, Allopathy and Nutrition) to create the

perfect holistic solution for hair loss patients.

About the Role :

As the Manager – Business Analytics, you will play a pivotal role in driving data-driven decision-making across the organization. You will partner closely with Marketing, Product, Supply Chain, Growth, and Finance teams to identify growth levers, optimize performance, and uncover actionable insights that improve business outcomes across the D2C value chain. This role requires a mix of analytical acumen, business understanding, and leadership skills ideal for someone who thrives in a fast-paced, data-rich, consumer-first environment.

Key Responsibilities

1. Business Performance Analytics

• Own end-to-end business performance dashboards and reporting for key D2C metrics -

traffic, conversion, AOV, retention, CAC, and LTV.

launches, and promotions.

2. Consumer & Growth Insights

3. Cross-Functional Partnership

strategies.

execution.

4. Team Leadership & Development

Key Metrics You’ll Drive

Skills & Experience Required

Must-Have

BI tools (Tableau, Power BI, or Looker).

attribution modeling.

Good-to-Have

Behavioral Competencies

What does Traya have to offer?

Traya provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, nation origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by central, state, or local laws.