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Media Buyer

Media Buyer

D2CMediaNoida, Uttar Pradesh, India
2 days ago
Job description

We are seeking an experienced & Seasoned Performance Marketer with a proven track record in managing and optimizing Meta Ads and Google Ads campaigns. The ideal candidate will have a deep understanding of performance marketing strategies, campaign management, and data analysis, with a strong preference for candidates who have experience in the real estate, nutra and e-commerce industries.

Key Responsibilities

  • Develop, manage, and optimize Meta Ads and Google Ads campaigns to drive traffic, conversions, and revenue.
  • Conduct detailed audience segmentation, keyword research, and A / B testing to maximize ROI.
  • Monitor campaign performance daily and make data-driven adjustments to improve KPIs such as CTR, CPC, ROAS, and conversion rates.
  • Collaborate with cross-functional teams, including content, design, and product, to ensure cohesive campaign messaging and landing page optimization.
  • Analyze and report on campaign performance, providing actionable insights and recommendations to stakeholders.
  • Stay updated on the latest trends and changes in the digital marketing landscape, particularly within Google Ads and Meta Ads platforms.
  • Implement retargeting strategies to engage potential customers and improve conversion rates.
  • Manage and optimize ad budgets effectively to achieve business goals while minimizing spend wastage.

Requirements

  • Experience : Minimum 1+ years of experience in managing Meta Ads and Google Ads campaigns.

    • Skills :

  • Strong analytical skills with the ability to interpret data and generate actionable insights.
  • Proficiency in tools like Google Analytics, Google Tag Manager, Google Ads Manager, and Meta Ads Manager.
  • Expertise in audience targeting, keyword research, and campaign optimization.
  • Technical Skills : Experience with remarketing, custom audiences, and dynamic & UGC ad creation.
  • Soft Skills :
  • Excellent communication and collaboration skills.
  • Ability to multitask and manage multiple campaigns simultaneously.
  • Creative problem-solving mindset and attention to detail.

    • Preferred Qualifications

  • Certification in Google Ads.
  • Hands-on experience with tools like PIPI ADS, Ahrefs, Spyfu or similar marketing tools.
  • Understanding of landing page optimization and UX principles.

    • What We Offer

  • Competitive salary and performance-based incentives.
  • Opportunity to work with leading brands in the real estate, nutra and e-commerce industries.
  • A dynamic and collaborative work environment.
  • Professional growth opportunities and ongoing training.

    • Application Process :

    If you are a results-driven marketer passionate about performance advertising and looking to make an impact in the real estate, nutra and e-commerce sectors, we’d love to hear from you!

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    Buyer • Noida, Uttar Pradesh, India