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Data Insights Strategist

beBeeAnalyticsKollam, Kerala, India

16 hours ago

Job description

Job Overview

As a skilled Implementation & Analytics Specialist, you will play a crucial role in driving business success through accurate data implementation, campaign tracking, and insightful reporting.

Supports marketing and product functions by ensuring precise analytics implementation, campaign tagging, and informative reporting.

Key Responsibilities :

Handles daily analytics implementation and quality assurance tasks.

Supports new product launches with comprehensive analytics setup.

Collaborates with marketing teams to ensure campaign tagging and reporting are in place.

Executes analytics quality assurance using tools and browser-based debugging methods.

Configures dashboards and conducts ad hoc analysis to support business teams.

Maintains documentation and best practices for implementation and tracking governance.

Required Skills & Competencies :

Proven expertise in GA4 implementation and tag validation processes.

Working knowledge of Segment.io for event tracking and data routing.

Strong understanding of marketing measurement and user behavior analytics.

High attention to detail with a structured QA mindset.

Ability to collaborate effectively with external product and marketing teams.

Strong communication and documentation skills.

Experience :

Minimum 5 years in a digital analytics or implementation role.

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Data Strategist • Kollam, Kerala, India