Digital Media Manager

Company Description

At The Good Füd, we believe good health starts with good food that doesn't take hours to plan, shop, or cook. We are a team of nutritionists, chefs, and food lovers dedicated to making eating the easiest part of your day. Our mission is to deliver precisely calorie-counted, balanced meals customized to your lifestyle and needs. Every meal we offer is nutritional, tasty, and ready when you are, with no guesswork or compromise. Our aim is to provide food that fuels, supports, and delights you.

Role Description

This is a full-time on-site role for a Digital Media Manager, located in Bengaluru. The Digital Media Manager will oversee media planning, devise digital strategies, manage social media marketing, and handle various aspects of digital media and marketing. They will be responsible for creating, implementing, and managing digital campaigns to increase brand awareness and drive engagement. The role includes analyzing metrics to refine strategies and achieve company objectives.

Qualifications

Skills in Media Planning and Digital Strategy

Proficiency in Social Media Marketing and Digital Media

Experience in Digital Marketing

Strong analytical skills for measuring and optimizing campaign performance

Excellent written and verbal communication skills

Ability to work collaboratively with a team on-site in Bengaluru

Experience in the food or health industry is a plus

Bachelor's degree in Marketing, Communications, Business, or related field

Key Responsibilities

Create, plan, and manage content across social platforms including Instagram, Facebook, YouTube, and LinkedIn

Develop a content calendar aligned with brand goals, seasonal trends, and user interests.

Work with chefs, nutritionists, and content creators to design appealing food stories, recipes, and wellness tips.

Ensure all content is visually attractive, on-brand, and provides value to our audience.

Grow and engage the online community by responding to comments, fostering conversations, and encouraging user-generated content.

Collaborate with influencers, partners, and health professionals to expand brand reach.

Monitor, analyze, and report on campaign performance and community feedback to continuously improve strategies.

Stay updated on social media trends, new tools, and audience preferences in the food and health space.