Talent.com
No longer accepting applications
Senior Brand Manager – Protein Chef

Senior Brand Manager – Protein Chef

Lo Foodsguwahati, assam, in
2 days ago
Job description

Senior Brand Manager – Protein Chef

Location : Bangalore

Department : Brand & Marketing

Experience : 5+ years with 2+ years of core Brand Management

Instagram : @proteinchefbylofoods

About Protein Chef

Protein Chef is India’s first High-Protein Everyday Food Brand - built to make protein a part of every Indian meal, every day.

In under a year, Protein Chef has become India’s 2nd most followed health food brand (@proteinchefbylofoods), and one of the fastest-growing food brands in the country.

Our goal at Protein Chef is simple :

Make “Protein for Everyone, Every Day” a reality.

ProteinChef is from the house of Lo Foods — India’s largest functional food company targeted towards specific Lifestyle Conditions like Obesity, Diabetes, Gluten intolerance. The overall mission is : To impact the health of 100 million Indians through Functional food.

The Opportunity

We’re looking for a hands-on Senior Brand Manager to make ProteinChef India’s largest and most loved brand for Everyday High Protein Food.

Someone who can connect brand thinking (insight, positioning, differentiation) with brand doing (campaigns, communication, packaging, go-to-market).

You’ll own the brand end-to-end — from strategy to execution - ensuring every touchpoint reflects our promise : Protein for Everyone, Every Day.

This role is built for someone who doesn’t just plan campaigns - they build brands.

Key Responsibilities

Brand Strategy & Planning

  • Translate Protein Chef’s positioning of “Protein for Everyone, Every Day” into actionable brand plans and campaign roadmaps.
  • Identify where the brand stands today, where it needs to go, and what brand actions will get us there.
  • Analyze consumer insights, category trends, and competition to identify whitespace and growth opportunities.
  • Evolve brand positioning, tone, and visual language to keep Protein Chef ahead of the curve.
  • Build and execute annual and quarterly brand calendars aligned with business and revenue goals with clear objectives and measurable outcomes.

Brand Building & Campaign Execution

  • Plan and execute large-scale brand campaigns — across digital, revenue channels and offline
  • Partner with creative, design, and social teams to bring campaigns to life with high creative and executional excellence.
  • Drive consistent storytelling across ads, packaging, reels and website — building one clear, cohesive brand voice.
  • Oversee brand activations and partnerships that drive awareness and engagement.
  • Track and analyze performance metrics (ROI’s) and course-correct for maximum impact.
  • Packaging & Product Communication

  • Own packaging development end-to-end — from brief to final execution.
  • Work with design, R&D and go-live teams to deliver packs that are on-brand, on-time, and on-point.
  • Define pack architecture, naming, claims, and communication hierarchy to ensure consistency across SKUs.
  • Build packaging systems that scale across categories while keeping strong brand recall.
  • Cross-Functional & Vendor Collaboration

  • Work closely with Revenue, production, and NPD teams to align on product launches and go-to-market plan
  • Manage external creative, design, and production agencies and partners to deliver high-quality output.
  • Own project timelines, briefs, communication and follow-through across stakeholders.
  • Performance & Brand Health

  • Monitor brand performance and KPIs across awareness, engagement, and sales metrics.
  • Present monthly brand dashboards with actionable insights and recommendations to the leadership team.
  • Manage budgets efficiently and ensure every campaign delivers measurable impact.
  • What We’re Looking For

  • 5+ years of experience with at least 2 years in core brand management
  • Brand Management experience in consumer facing brands in FMCG / Food / Beauty / Personal Care is a must.
  • Strong mix of brand thinking + execution ability - can connect long-term brand strategy with short-term action.
  • Proven experience in owning brand campaigns, creative projects, and execution end-to-end.
  • Excellent communication, creative briefing, and stakeholder management.
  • High sense of ownership - someone who thrives in fast-paced, high-accountability environments.
  • An eye for great work and a bias for getting things done.
  • Why Join Us

  • Build India’s Fastest-Growing Protein Food Brand redefining how the country consumes protein.
  • Work closely with the Founder and Group Brand Director, shaping a brand with national scale and global potential.
  • Operate in a high-ownership, no-silos culture where great ideas and execution both matter.
  • Be part of a team building a new food category for India - Protein in Everyday Food.
  • Apply here or share your profile at kavita@bajofoods.com, based on relevancy we will reach back to you shortly.

    Create a job alert for this search

    Senior Brand Manager • guwahati, assam, in

    Related jobs
    • Promoted
    Senior Manager / Associate Director - Engineering

    Senior Manager / Associate Director - Engineering

    interface.aiguwahati, assam, in
    Our cutting-edge Generative AI-powered platform serves over 100 banks and credit unions, delivering hyper-personalized customer interactions across voice, chat, and employee-assisting solutions.To ...Show moreLast updated: 4 days ago
    • Promoted
    Product Manager - Healthcare

    Product Manager - Healthcare

    JobsFlixguwahati, assam, in
    Define and drive the product roadmap in collaboration with leadership.Partner with product leaders to map out features and capabilities aligned with business goals. Translate strategic objectives in...Show moreLast updated: 15 days ago
    • Promoted
    Senior Manager IS Cyber Culture & Awareness

    Senior Manager IS Cyber Culture & Awareness

    Mashreqguwahati, assam, in
    The Cyber Security Awareness Specialist plays a critical role in maturing Mashreq Bank’s cyber security awareness program. The specialist is responsible for fostering a culture where Cybersecurity i...Show moreLast updated: 4 days ago
    • Promoted
    Sustainability Senior Professional (Paid Consultancy Opportunity)

    Sustainability Senior Professional (Paid Consultancy Opportunity)

    RONIN Studiesguwahati, assam, in
    RONIN International is an independent B2B market research company specialising in business, healthcare and tech studies.We are part of the Rippleffect Group (formerly Fat Media Group) and are Compa...Show moreLast updated: 2 days ago
    • Promoted
    Senior Product Manager

    Senior Product Manager

    HCLSoftwareguwahati, assam, in
    We are looking for a strategic, metrics-driven product manager to own the full lifecycle of our product.You will identify market opportunities, develop product strategy and vision, create roadmaps,...Show moreLast updated: 4 days ago
    • Promoted
    Senior Product Manager

    Senior Product Manager

    Trinka.aiguwahati, assam, in
    AI-powered writing assistant designed for academic and technical writing.Built by experts in language and AI, Trinka goes beyond basic grammar checks to improve clarity, tone, and word choice.It co...Show moreLast updated: 4 days ago
    • Promoted
    Manager / Senior Manager - Databricks

    Manager / Senior Manager - Databricks

    Tiger Analyticsguwahati, assam, in
    Manager / Senior Manager - Databricks.Tiger Analytics is a global leader in data and analytics services, helping organizations solve. We are looking for a Manager / Senior Manager - Databricks with a st...Show moreLast updated: 30+ days ago
    • Promoted
    Digital Revenue Growth Manager

    Digital Revenue Growth Manager

    Anand Rathi Share and Stock Brokers Ltdguwahati, assam, in
    Lead, manage, and motivate a team of Virtual Relationship Managers to achieve revenue growth and client activation goals for stock market products like Equities, F&O, Commodities, MTF, ETFs, Mutual...Show moreLast updated: 4 days ago
    • Promoted
    Senior Manager Ecommerce

    Senior Manager Ecommerce

    Spaces Unhookedguwahati, assam, in
    Manage day-to-day operations across e-commerce marketplaces (Amazon, Flipkart, Pepperfry, etc.Coordinate with internal teams and external partners for smooth order processing, dispatches, and retur...Show moreLast updated: 4 days ago
    • Promoted
    PPC / Growth Manager

    PPC / Growth Manager

    Quickllyguwahati, assam, in
    Note : Immediate / 15 days Joining Only.Setting up Google AdWords and Bing campaigns by conducting target keyword research & writing relevant ad copies, whilst ensuring effective campaign and keyword ...Show moreLast updated: 30+ days ago
    • Promoted
    Remote Baker Role - 42981

    Remote Baker Role - 42981

    Turingguwahati, assam, in
    Remote
    Turing is one of the world’s fastest-growing AI companies, accelerating the advancement and deployment of powerful AI systems. Turing helps customers in two ways : Working with the world’s leading AI...Show moreLast updated: 30+ days ago
    • Promoted
    Sell-Side Manager [T500-20181]

    Sell-Side Manager [T500-20181]

    Talent500guwahati, assam, in
    Talent500 is hiring for one of its clients : .Careem is the internet platform for the greater Middle East region.A pioneer of the region's ride-hailing economy, Careem is expanding services across it...Show moreLast updated: 17 days ago
    • Promoted
    Staff Product Manager

    Staff Product Manager

    Chargebeeguwahati, assam, in
    Chargebee is a subscription billing and revenue management platform powering some of the fastest-growing brands around the world today, including Calendly, Hopin, Pret-a-Manger, Freshworks, Okta, S...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Growth Manager – Performance Marketing (Google Ads Specialist)

    Senior Growth Manager – Performance Marketing (Google Ads Specialist)

    Bhanzuguwahati, assam, in
    Google Ads (Search, Display, Video, YouTube, etc.EdTech / consumer / subscription businesses.To lead and scale Bhanzu’s paid acquisition efforts via Google Ads, driving high-quality leads (or paid enro...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Sales Manager Supply and Apply Operations

    Sales Manager Supply and Apply Operations

    Scratchgard Technologiesguwahati, assam, in
    We are seeking an experienced and driven.Manager – PPF Supply & Apply Operations.Paint Protection Film (PPF) programs across Nationwide Showrooms. Tata dealerships, the Scratchgard operations networ...Show moreLast updated: 6 hours ago
    • Promoted
    Head Butcher

    Head Butcher

    Celebrity Cruisesguwahati, assam, in
    Ensures the smooth and efficient operation and control of the Butcher Shop and production on a day-to-day basis according to the company policies. Directs, coaches, supports, supervises, and evaluat...Show moreLast updated: 30+ days ago
    • Promoted
    Product Manager (Generative AI)

    Product Manager (Generative AI)

    HT Digital Streamsguwahati, assam, in
    AI can shape user experiences — and the technical ability to build and test ideas independently.You will translate business goals into AI-powered workflows and products, building working prototypes...Show moreLast updated: 4 days ago
    • Promoted
    Senior Performance Marketer

    Senior Performance Marketer

    PU Primeguwahati, assam, in
    We are seeking a highly skilled.Senior Performance Marketing Manager.This role requires expertise in acquiring high-quality trader leads, optimizing. The ideal candidate will have managed large budg...Show moreLast updated: 4 days ago