Content Manager

We are looking for a skilled and creative Content Manager to build and optimize content across our website and digital touchpoints. The focus is to create high-quality, SEO-driven content that strengthens our brand presence, educates customers, and drives conversions. The ideal candidate must have hands-on experience with Surfer SEO, ChatGPT, SEMRush, Ahrefs, Ubersuggest, MOZ , along with deep knowledge of keywords, SERP mechanics, and SEO-based content development .

Key Responsibilities

Write engaging and conversion-centric content

Optimize content using Surfer SEO, ChatGPT , and other SEO / analysis tools.

Conduct keyword research to identify high-intent and relevant content opportunities

Create keyword-rich headlines and descriptions aligned with search intent.

Perform keyword research and competitive benchmarking using SEMRush, Ahrefs, Ubersuggest, MOZ , etc.

Develop and maintain a content calendar aligned with SEO goals, trends, launches, and brand storytelling.

Build and manage a content calendar aligned with launches, seasonality, SEO goals, and brand storytelling.

Ensure strong on-page SEO (meta tags, headers, keyword positioning, internal linking, etc.).

Support off-page SEO through link-worthy content and outreach suggestions.

Track keyword rankings and SERP performance to constantly refine content strategy.

Monitor SERP trends, track keyword rankings, and optimize content accordingly.

Upload, structure, and maintain content on WordPress and Shopify CMS .

Work closely with design, performance marketing, product development, and brand teams to maintain tone, voice, and messaging consistency.

Prepare weekly SEO reports with insights, trends, and actionable recommendations.

Required Skills & Experience

At least 3-years of experience in content writing / content management with strong SEO exposure.

Hands-on expertise with Surfer SEO, ChatGPT / AI-based content tools, SEMRush, Ahrefs, Ubersuggest, MOZ

Strong understanding of Keyword targeting and ranking factors, Keyword density and content optimization, On-page & off-page SEO techniques

Proficiency in publishing content in WordPress and Shopify

Fluent and strong command of English — written and verbal.

Experience in Beauty & Personal Care industry content writing is highly preferred.

Ability to create content that reflects customer needs and influences purchase decisions.

Knowledge of Google Analytics, Google Search Console, Google Ads insights .

Understanding of conversion copywriting and consumer psychology .

What We Offer

Remote working

Opportunity to be part of the growth journey of an exciting new D2C brand.

Chance to directly influence brand voice and online visibility.

Creative, inclusive, and collaborative work environment.

Professional development and upskilling opportunities.

How to Apply

Apply here on LinkedIN or share your resume and writing samples / portfolio at careers@flychem.com.