Google Ads

Job Description We are seeking a highly efficient and experienced Google Ads Specialist with strong hands-on expertise in managing and optimising campaigns.

The ideal candidate must have excellent communication skills, be able to confidently handle foreign clients , understand the technicalities of Google Ads, and make smart decisions that improve campaign performance.

This role requires a professional who can execute , monitor, troubleshoot, and optimise ads daily — with a strong understanding of each business we run ads for.

Key Responsibilities Google Ads (Core Focus) Plan, set up, and optimise campaigns across Search, Display, Video, and Performance Max .

Must understand the full technicalities of Google Ads :

Keywords, match types, bidding

Quality score

Conversion tracking

Audience targeting

Landing page connection

Monitor campaigns daily and make required optimisation changes .

Adjust budgets, keywords, ad copies, targeting, extensions, placements, and negatives.

Provide clear explanations and answer client questions confidently.

Perform A / B testing for ad copies, landing pages, and creatives.

Generate ideas for improving CTR, conversions, and ROI.

Work closely with the team to implement ad-related creative ideas or landing page improvements.

Client Understanding & Communication Must have handled international clients before.

Should understand each client’s business clearly :

What they DO offer

What they DON’T offer

Their audience and ideal customer

Communicate campaign updates, insights, and changes in a clear and professional manner.

Handle client requests and translate them into actionable optimisations.

Required Skills & Qualifications Minimum 3 years of experience exclusively in Google Ads .

Strong communication skills — both written and spoken (mandatory).

Ability to manage multiple accounts and high-budget campaigns.

Strong hands-on experience with :

Google Ads Manager

Google Analytics / GA4

Google Tag Manager (basic knowledge of tags & conversions)

Problem-solving and analytical thinking.

Ability to work efficiently and deliver accurate results quickly.