Social Media Strategist and Technical Content Writer (Website) (Ernakulam)(Digital marketing agency)

Pay :  ₹15,000.00 - ₹22,000.00 per month

Job description : Job Title :

Social Media Strategist and Technical Content Writer (Website)

Job Summary :

We are seeking a dynamic and creative Social Media Strategist cum Technical Content Writer to manage our online presence and develop compelling website content. The ideal candidate will combine strong content writing skills with strategic social media expertise to create engaging, SEO-optimized, and brand-consistent content. This role requires someone who can research, plan, and execute campaigns while adapting tone and style for diverse platforms and audiences.

Key Responsibilities :

• Research industry-related topics through online sources, interviews, and studies to create accurate and engaging content.
• Write, edit, and proofread high-quality content for websites, blogs, social media platforms, email campaigns, product descriptions, and marketing materials.
• Develop and implement social media strategies to increase engagement, brand visibility, and lead generation.
• Plan, create, and manage content calendars for website and social media to ensure timely and consistent publishing.
• Optimize content for SEO using keyword research, metadata, and best practices to drive web traffic and improve rankings.
• Collaborate with marketing, design, and product teams to ensure cohesive messaging across platforms.
• Monitor and analyze website and social media performance using tools like Google Analytics, SEMrush, and platform insights to refine strategies.
• Stay updated on digital trends, audience preferences, and industry best practices to enhance content strategy.
• Ensure all content aligns with brand tone, voice, and legal / ethical standards (copyright, plagiarism, compliance).

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