DENTSU - Creative Strategist / Campaigns Manager

Creative Strategist and Campaigns Manager.

Role Overview

We're looking for a Creative Strategist and campaigns manager who can shape the creative direction and content roadmap for brands across multiple industries.

This role is for someone who thinks like a strategist but writes like a creator, someone who understands platform behavior, brand tone, audience triggers, and storytelling formats across Instagram, YouTube, and more.

Roles and Responsibilities

• Lead creative strategy for brand campaigns, digital series, and social-first content pieces.
• Build content calendars, channel strategies, and creative decks that align with business objectives.
• Translate briefs into sharp, actionable content ideas across genres and formats.
• Work closely with Creative Directors, Writers, and Video Teams to bring concepts to life.
• Analyze platform trends, audience behavior, and content performance to optimize content plans.
• Craft and refine brand voice guidelines tailored for video content.
• Present strategies and campaign ideas to clients and internal teams.
• Contribute to pitch decks and creative proposals for new business opportunities.

Qualifications

(ref : iimjobs.com)