Brand Innovation Manager

The incumbent will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.

Key Responsibilities

• Brand Strategy Execution : Implement brand strategies to drive growth and market share.
• Campaign Management : Execute integrated marketing campaigns to boost brand awareness and sales.
• Market Research & Insights : Gather consumer insights and market data to influence brand decisions.
• Product Launches : Manage product launches and ensure alignment with brand goals.
• Brand Health Monitoring : Track and analyze brand performance to optimize marketing efforts.
• Cross-functional Collaboration : Work with internal teams to ensure smooth brand execution and achieve targets.

Education

Post-graduate from Tier-1 B School with specialization in Marketing

Experience

4-6 years in FMCG sales & marketing

Location

Gurgaon