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Social Media Executive

Koffeetech CommunicationsMumbai, Maharashtra, India

13 hours ago

Job description

We are looking for a creative and driven Social Media Executive to manage online presence across social platforms. The ideal candidate will have a passion for digital storytelling, strong communication skills, and the ability to create engaging content that builds brand awareness, drives engagement, and supports business objectives.

Key Responsibilities :

Develop, implement, and manage social media strategies across platforms (Instagram, Facebook, LinkedIn, Twitter, YouTube, etc.).
Create, curate, and schedule engaging content (posts, reels, stories, graphics, videos).
Monitor social media trends, competitor activities, and industry updates to keep content fresh and relevant.
Engage with the online community by responding to comments, messages, and queries in a timely and professional manner.
Collaborate with the design, content, and paid media teams to align social media campaigns with overall marketing objectives.
Track, analyze, and report on key social media metrics (reach, engagement, followers, conversions).
Assist in planning and executing social media campaigns, contests, and influencer collaborations.
Ensure brand consistency in tone, style, and messaging across all channels.

Requirements :

Bachelor’s degree in Marketing, Communications, Media, or a related field.

1–3 years of proven work experience as a Social Media Executive or similar role.

Strong understanding of social media platforms, tools, and best practices.

Creative thinking with excellent copywriting and content creation skills.

Basic knowledge of design tools (Canva, Photoshop, Illustrator) is a plus.

Analytical mindset with the ability to interpret data and provide insights.

Strong communication and organizational skills.

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Social Media Executive • Mumbai, Maharashtra, India