Performance Marketer – YouTube Ads

Location : Remote

Employment Type : Full-time

About Brelex Media

Brelex Media is a performance marketing agency dedicated to helping coaches, consultants, and experts scale their businesses with paid media. We specialize in YouTube advertising and data-driven strategies that generate high-quality leads, increase enrollments, and maximize ROI.

Role Overview

We are seeking a Performance Marketer (YouTube Ads Specialist) who is passionate about driving measurable results for the coaching industry. The ideal candidate has hands-on experience in running YouTube ad campaigns, understands the nuances of high-ticket coaching funnels, and knows how to turn ad spend into predictable revenue.

Key Responsibilities

• Plan, launch, and optimize YouTube ad campaigns specifically for coaches, consultants, and online course creators.
• Develop funnel-aligned ad strategies that drive leads, webinar sign-ups, and sales calls.
• Conduct audience research to identify ideal coaching client avatars and craft precise targeting.
• Collaborate with creative and content teams to develop video ads, hooks, and storytelling scripts tailored for coaching audiences.
• Monitor and analyze key performance metrics (CPV, CTR, CPL, CPA, ROAS) and provide data-backed insights.
• Execute A / B testing on creatives, audiences, landing pages, and funnels.
• Ensure accurate conversion tracking, pixel setup, and event attribution across platforms.
• Stay updated with YouTube Ads best practices, Google Ads updates, and coaching industry trends.
• Prepare and present detailed performance reports with recommendations for scaling campaigns.

Requirements

Preferred Qualifications

What We Offer

⚡ This version is laser-focused on the coaching industry (emphasizing funnels, webinars, high-ticket offers, etc.), which is exactly where Brelex Media specializes.

Skills : youtube,coaching,google,campaigns,google ads,video,sales

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Skills Required

Google Tag Manager, conversion tracking