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Brand Associate

Brand Associate

NIIT UniversityAhmedabad, IN
1 day ago
Job description

NIIT is a leading Skills and Talent Development Corporation that is building a manpower pool for global industry requirements. The company, which was set up in 1981 to help the nascent IT industry overcome its human resource challenges, today ranks among the world's leading training companies owing to its vast and comprehensive array of talent development programs. With a footprint in over 30 countries, NIIT offers training and development solutions to Individuals, Enterprises and Institutions.

NIIT University was founded in 2009. The university offers undergraduate, postgraduate and doctoral programmes in Computer Science, Electronics and Communications, Biotechnology and Management. NIIT University launched MBA in Finance and Banking. In 2015, the university started MBA in Business Analytics. The university has launched Integrated MBA programme from 2018.

Roles and Responsibility : -

Brand Marketing & Visibility.

  • Coordinate PR stories, social media inputs, and storytelling opportunities
  • Support execution of offline campaigns such as radio, OOH, and other new-age and traditional media , ensuring smooth coordination and on-ground readiness.
  • Support the planning and execution of brand campaigns , content shoots, social media support
  • Develop content pieces regularly as per requirement and plan
  • Create Dashboard as required

Organic Marketing Support.

  • Assist the SEO & Content teams in growing organic website traffic and inbound enquiries
  • Help optimize existing content, manage publishing schedules, and track impact
  • Manage any other organic marketing support
  • Support infographics , PR backlinks , followers tracking
  • Publish weekly report
  • School Communication & Admissions Support.

  • Liaise with regional teams and counsellors for school and institutional marketing
  • Provide in house coordination support for admissions-led initiatives and outreach events like webinars , parent marketing events etc.
  • Ensure timely creatives, brochures, and campaign tracking
  • Track field updates and follow up on execution status

    1- 3 years of Expierence.

    Location : New Delhi, Kalkaji, Gurgaon.

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