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Data Analyst / Scientist

Dimensions HRD ConsultantsMumbai

30+ days ago

Job description

Responsibilities include :

Work towards maximization of customer conversions and engagement through analysis of past campaigns

and improvement of future Marketing Communications to customers.

Provide Analytics driven Insights to create and enhance campaign performance, work with campaign team to coordinate on insight to action, enabling better performance of the overall marketing analytics stack

Create POC's of new ideas, scale them into solutions, able to drive the team with technology, automation, and bring in new ideas

Using statistical tools to identify, analyze and interpret patterns and trends for diagnosis and prediction

Coordinating with Data Engineering, Campaign management, and MarTech teams to ensure detailed analysis of Marketing performance.

Setup process efficiencies in data analysis, mentor junior data :

B.Tech / M.Tech / M.Sc. in Quantitative fields

5+ year work experience as Data Analyst / Scientist. Banking domain knowledge is mandatory

Experience as an Analytics Manager or Data Scientist with prior experience of leading or mentoring people, experience in Marketing / Campaign Analytics desirable

Hands on experience of SQL, Python, Excel, and PowerPoint. Knowledge of visualization tools is a plus

Hands on knowledge of Statistical / ML methods of Regression, Segmentation, Decision Trees

Methodical and logical approach to problem solving

Strong Communication skills, Organizational abilities, and Stakeholder Management

(ref : hirist.tech)

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Data • Mumbai