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Digital Growth Lead

Digital Growth Lead

WinnerBrandsBengaluru, Republic Of India, IN
23 hours ago
Job description

Job Title : Growth Manager (Brand x Performance)

Location : Bangalore (Hybrid)

Experience Range : 4-6 Years

Comensation : Upto 18 LPA

Brand Overview :

We are a leading tech-enabled consumer brand that has built its success around combining great customer experience with data-driven growth. Over the last decade, we’ve served tens of thousands of customers across India through a strong digital ecosystem and an expanding physical footprint. Our mission is simple — to deliver delightful, consistent experiences powered by creativity, technology, and performance-led marketing.

Role Overview :

We’re looking for a Growth Manager who can operate at the intersection of brand and performance — balancing analytical precision with creative excellence. You’ll be responsible for the full digital funnel : from mid-funnel acquisition and CRM-driven engagement to reputation management and website optimization .

You will also play a key role in building internal alignment across teams to ensure brand consistency while driving measurable growth outcomes.

Job Description :

A marketer who can think like a strategist, act like a performance analyst, and create like a storyteller. You understand how brand perception and performance metrics work together to fuel sustainable growth.

  • Build and optimize the digital acquisition funnel through initiatives such as webinars, CRM journeys, and website enhancements.
  • Manage ORM and GMB channels to ensure reputation health and actionable feedback loops.
  • Partner with brand and creative teams to build high-performing campaigns that stay true to the brand voice.
  • Lead SEO project management and organic growth initiatives.
  • Improve digital assets (website, CRM, automation) to enhance conversion and customer experience.
  • Identify growth bottlenecks, test hypotheses, and deploy experiments that drive measurable impact on lead quality and cost efficiency.
  • Support internal brand communication to ensure consistent storytelling across teams.

Mandatory Skills :

  • 4+ years of experience in growth marketing , performance management , or brand marketing (agency or in-house).
  • Strong analytical foundation with comfort in funnel analysis and campaign experimentation.
  • Creative sensibility — ability to evaluate ideas and content through a brand lens.
  • Hands-on experience with CRM and marketing automation tools (e.G., WebEngage, MoEngage, HubSpot).
  • Excellent organizational and communication skills, with a proven ability to manage multiple concurrent projects.
  • About WinnerBrands

    At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.Com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https : / / www.Winnerbrands.In / talentcommunity /

    Registration implies consent to our privacy policies

    Thanks,

    WinnerBrands Team

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    Growth Lead • Bengaluru, Republic Of India, IN

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