Talent.com
No longer accepting applications
Performance Manager

Performance Manager

SolarSquareSangli, Maharashtra, India
3 days ago
Job description

Who We’re Looking For

We’re seeking an experienced and results-driven Manager / Sr. Manager (Performance Marketing) to lead our top-of-the-funnel initiatives aimed at driving lead generation and digital brand awareness. This role will oversee all performance marketing campaigns, ensuring they deliver high ROI and align with business objectives.

The ideal candidate should be :

  • Highly skilled in leading teams that manage and optimize campaigns across Google Ads, Meta platforms (Facebook and Instagram), and online affiliates.
  • 6+ years of experience in performance marketing and digital brand awareness across top-tier consumer startups.
  • Proficient in scaling B2C marketing initiatives, with a proven track record of achieving results.
  • A strategic thinker with strong analytical capabilities and a hands-on approach.
  • A natural leader with the ability to build, inspire, and manage high-performing teams.
  • Graduation from a Tier 1 college.

What You’ll Do

In true startup fashion, you’ll wear multiple hats and take ownership of key initiatives. Your responsibilities include :

Strategic Leadership :

  • Take responsibility for achieving city-level digital lead generation targets in line with the annual operating plan (AOP).
  • Strategize and execute performance marketing campaigns to optimize ROI, reduce CPA, and maximize conversions.

  • Drive performance campaigns that align with brand goals, ensuring consistency in visual identity, messaging, and tone across platforms.
  • Establish and monitor KPIs and dashboards for tracking performance across all channels.
  • Work closely with the wider marketing team to optimize audience and communication strategies
  • Collaborate with the content and design teams to create compelling ad creatives and landing page
  • Monitor competitor activity and keep an eye out for trends
  • Campaign Management :

  • Oversee and optimize PPC campaigns across platforms including Google (Search, Display, Shopping, YouTube, Performance Max), Meta (Facebook and Instagram), and Programmatic channels (DV360 or other DSPs).
  • Plan and execute programmatic display and video campaigns, including audience segmentation, bidding strategies, and real-time performance analysis.
  • Lead keyword research, ad copy creation, A / B testing, and campaign optimization.
  • Drive funnel optimization from impressions to conversions, leveraging data-driven insights.
  • Implement and manage conversion tracking, pixel setup, and event tracking.
  • Pixel-Level Tracking & Attribution :

  • Implement and troubleshoot Meta Pixel, Conversions API (CAPI), GA4, and GTM for robust tracking infrastructure.
  • Maintain a clean, privacy-compliant tracking setup for accurate attribution and better signal quality.
  • Continuously improve measurement accuracy across platforms to support business decisions.
  • Team Leadership :

  • Build and lead a high-performing performance marketing team.
  • Collaborate across teams (content, design, pre-sales, field sales) to optimize messaging, landing pages, and campaign outcomes.

  • Mentor and guide team members to achieve peak performance.
  • Budget & Analytics :

  • Manage marketing budgets with precision, ensuring efficient allocation of resources to meet business goals.
  • Conduct data analysis to identify trends, measure campaign effectiveness, and derive actionable insights.
  • Develop mechanisms for collecting and analyzing data across teams, ensuring a seamless feedback loop for continuous improvement.
  • Optimization & Innovation :

  • Leverage A / B testing, CRO techniques, and advanced bidding strategies to enhance campaign effectiveness.
  • Identify new digital marketing tools and technologies to stay ahead of trends.
  • Continuously monitor competitor activities and emerging trends in performance marketing.
  • What You’ll Bring

  • 6+ years of experience in performance marketing, including at least 4 years of leading high-performing digital marketing teams in the B2C space.
  • Deep expertise in digital advertising platforms such as Google Ads, Meta platforms, and affiliates.
  • Strong analytical skills to interpret data and translate it into actionable strategies.
  • Proven ability to optimize campaigns for ROI and scale lead generation efforts.
  • Hands-on experience in :

    oConversion tracking, pixel setup, and event tracking.

    oManaging and optimizing paid campaigns (Google Ads, Facebook, YouTube, etc.).

    oA / B testing and CRO techniques.

  • Exceptional verbal and written communication skills.
  • Entrepreneurial mindset with a strong bias for execution and results. Location

    Create a job alert for this search

    Performance Manager • Sangli, Maharashtra, India

    Related jobs
    • Promoted
    Presales Specialist

    Presales Specialist

    Peoplefykolhapur, maharashtra, in
    We are looking for an experienced and dynamic Senior SCM Presales Consultant (Order Management) for one of our reputed client. Anywhere in India (Pune, Mumbai, Bangalore, Hyderabad, Chennai, Gurgaon...Show moreLast updated: 23 hours ago
    • Promoted
    Quick commerce - Performance Marketing

    Quick commerce - Performance Marketing

    Fraganotekolhapur, maharashtra, in
    Optimize campaigns for critical metrics including CAC, ROAS, LTV, CPA, CTR, and retention.Develop and run geo-targeted and hyperlocal campaigns, tailored to Q-commerce delivery zones and demand pat...Show moreLast updated: 22 days ago
    • Promoted
    Quick Commerce - Performance Marketing

    Quick Commerce - Performance Marketing

    FraganoteSāngli, Republic Of India, IN
    Optimize campaigns for critical metrics including CAC, ROAS, LTV, CPA, CTR, and retention.Develop and run geo-targeted and hyperlocal campaigns, tailored to Q-commerce delivery zones and demand pat...Show moreLast updated: 18 days ago
    • Promoted
    • New!
    Events and Workshop Manager

    Events and Workshop Manager

    Blix Educationsangli, maharashtra, in
    STEM education through experiential learning and hands-on engagement.Robotics, Electronics, and STEM-based programs.We’re looking for a passionate and results-driven. If you love creating impactful ...Show moreLast updated: 11 hours ago
    • Promoted
    • New!
    ▷ Only 24h Left! Manager - Strategy & Transformation

    ▷ Only 24h Left! Manager - Strategy & Transformation

    Bharat Serums and Vaccines LimitedSangli, Maharashtra, India
    With over two decades of excellence, Mankind Pharma is now among India's top 5 pharmaceutical companies, powered by a 21,000+ strong workforce. For over five decades, we at Bharat Serums and Vaccine...Show moreLast updated: 1 hour ago
    • Promoted
    Senior Performance Marketing Analyst

    Senior Performance Marketing Analyst

    DigiChefsKolhapur, Maharashtra, India
    PRIMARY RESPONSIBILITIES : • Develop and execute paid media campaigns across multiple digital platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc. Conduct keyword research, competitor analy...Show moreLast updated: 3 days ago
    • Promoted
    Audit Manager- Healthcare

    Audit Manager- Healthcare

    Citrin Cooperman India LLPKolhapur, IN
    Job Title : A&A Manager (Assisted Living / Nursing Home / Healthcare).Citrin Cooperman is one of the largest accounting and consulting firms in the United States, and 4th among mid-Atlantic firms, with ...Show moreLast updated: 18 days ago
    • Promoted
    Amazon Marketplace Manager

    Amazon Marketplace Manager

    AutobrushKolhapur, IN
    We only review submissions that complete this pre-interview form.You MUST copy and paste this entire link into your browser ( doesn’t allow hyperlinks) : . If you're serious about Amazon and love to d...Show moreLast updated: 9 days ago
    • Promoted
    Senior Growth Manager – Performance Marketing (Google Ads Specialist)

    Senior Growth Manager – Performance Marketing (Google Ads Specialist)

    Bhanzukolhapur, maharashtra, in
    Google Ads (Search, Display, Video, YouTube, etc.EdTech / consumer / subscription businesses.To lead and scale Bhanzu’s paid acquisition efforts via Google Ads, driving high-quality leads (or paid enro...Show moreLast updated: 30+ days ago
    • Promoted
    Digital Revenue Growth Manager

    Digital Revenue Growth Manager

    Anand Rathi Share and Stock Brokers LtdKolhāpur, Republic Of India, IN
    Lead, manage, and motivate a team of Virtual Relationship Managers to achieve revenue growth and client activation goals for stock market products like Equities, F&O, Commodities, MTF, ETFs, Mutual...Show moreLast updated: 3 days ago
    • Promoted
    Assistant Manager Sales Operations

    Assistant Manager Sales Operations

    Interview Kickstartkolhapur, India
    Interviews can be hard, especially at top tech companies like Google, Facebook, and Netflix.Many candidates fall short simply because they aren’t adequately prepared. Our acclaimed courses specialis...Show moreLast updated: 1 day ago
    • Promoted
    • New!
    Delegate Acquisition Manager

    Delegate Acquisition Manager

    REDD MediaKolhapur, IN
    Delegate Acquisition Manager – Hotel Guest Experience Forums.Full-Time or Freelance | Remote | Global Markets : India, Middle East, Europe & UK). Redd Media Limited is a forward-thinking company comm...Show moreLast updated: 16 hours ago
    • Promoted
    Escalation Manager

    Escalation Manager

    Palo Alto Networkskolhapur, maharashtra, in
    At Palo Alto Networks® everything starts and ends with our mission : .Being the cybersecurity partner of choice, protecting our digital way of life. Our vision is a world where each day is safer and m...Show moreLast updated: 30+ days ago
    • Promoted
    Implementation Manager

    Implementation Manager

    SuperAGIsangli, maharashtra, in
    SuperAGI is building the future of sales and marketing with AI Agents.Our platform automates outreach, pipeline management, and customer engagement for high-growth companies worldwide.We’re scaling...Show moreLast updated: 30+ days ago
    • Promoted
    Customer Success Manager

    Customer Success Manager

    Wayground (formerly Quizizz)Kolhāpur, Republic Of India, IN
    This Customer Success Manager role focuses on partnering with K-12 schools across the U.It’s a high-scale position managing a large volume of accounts, each with a varying Annual Recurring Revenue ...Show moreLast updated: 3 days ago
    • Promoted
    Bid Manager

    Bid Manager

    CapgeminiKolhāpur, Republic Of India, IN
    BID Management of enterprise scale solutions.Proven experience in defining offer scope;.Ability to effectively communicate expectations to team members and stakeholders in a timely and clear fashio...Show moreLast updated: 18 days ago
    • Promoted
    Senior Performance Marketer

    Senior Performance Marketer

    PU PrimeKolhapur, IN
    We are seeking a highly skilled.Senior Performance Marketing Manager.This role requires expertise in acquiring high-quality trader leads, optimizing. The ideal candidate will have managed large budg...Show moreLast updated: 4 days ago
    • Promoted
    • New!
    Senior Manager - Investments (Performance Calculation)

    Senior Manager - Investments (Performance Calculation)

    Marsh McLennansangli, maharashtra, in
    We are seeking a talented individual to join our Investments team at Mercer.This role will be based in Gurgaon.This is a hybrid role that has a requirement of working at least three days a week in ...Show moreLast updated: 11 hours ago