Senior Manager

Job Description

Job Title :

Senior Manager - Analytics, Customer Marketing

About The Function

Our Marketing team are creators, helping to build and nurture some of the world's most loved brands. We craft amazing connections with people around the world to celebrate our brands' legacies and reimagine them for the world today, and into the future. Everything we do is underpinned by a deep understanding of our consumers, behaviours, trends, and technologies. Using our genius and creativity, we unlock our brands' uniqueness, understand their purpose, and put them at the heart of celebrations everywhere. Together, we're celebrating diversity and challenging stereotypes through our advertising and marketing. Wherever your talents lie, from Design to Consumer Planning, you'll be celebrated and supported in our inclusive culture.

About The Role

We are seeking a data-driven and business-savvy Customer Marketing Analytics Sr. Manager to support the development and execution of our customer marketing strategy. This role will be instrumental in driving actionable insights, tracking performance, and enabling strategic decision-making to enhance activation effectiveness, optimize budgets, and stay ahead of market trends

Role Responsibilities

Key Responsibilities :

Performance Tracking & Reporting

• Monitor and report on plan vs. achievement for all customer marketing activations.
• Lead measurement & evaluation (M&E) of key activations to assess ROI and effectiveness.
• Develop and maintain performance scorecards for ongoing visibility to leadership.

Market & Execution Insights

Budget Management

Strategy & Experimentation

Internal Communication & Presentations

Competitive Intelligence

Consumer & Customer Insights

Qualifications

Experience / skills required :

Flexible Working Statement :

Flexibility is key to our success. From part-time and compressed hours to different locations, our people work flexibly in ways to suit them. Talk to us about what flexibility means to you so that you're supported from day one.

Diversity statement :

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.

We embrace diversity in the broadest possible sense. This means that you'll be welcomed and celebrated for who you are just by being you. You'll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.

Feel inspired? Then this may be the opportunity for you.

If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.

Worker Type

Regular

Primary Location : RPC Gurgaon

Additional Locations :

Job Posting Start Date