Talent.com
Event Marketing Manager

Event Marketing Manager

CoditasMaharashtra, India
1 day ago
Job description

About the Role

We are looking for a pipeline-driven Event Marketing Manager to join Coditas. In this role, you will own Coditas’ presence at a handful of strategic global forums and flagship events each year and ensure they directly translate into pre-booked meetings, SQL creation, and pipeline acceleration.

This is not a logistics position — it is a strategic pipeline creation role . You will partner closely with Sales, SDRs, and Marketing to turn every event into a predictable growth engine , with measurable impact on opportunities and ACV contribution. At Coditas, events are not “branding activities” — they are RevOps levers tied directly to revenue outcomes.

What’s in It for You :

  • Pipeline Accountability : Deliver SQLs and influenced opportunities from every event.
  • Cross-Functional Alignment : Partner with Sales, SDRs, and RevOps to make events part of active pursuits.
  • Strategic Autonomy : Own event planning, execution, and ROI reporting end-to-end.
  • Continuous Learning : Build playbooks and improve conversion rates with every event.

Your Key Responsibilities :

Event Selection & Alignment

  • Identify ICP-rich forums where Coditas’ presence accelerates deal conversations.
  • Define event-specific goals (MQLs, SQLs, ACV influenced) with Sales leadership.
  • Build business cases that connect event investments directly to pipeline outcomes.
  • Pre-Event Preparation

  • Generate account-based prospect lists and outreach cadences for SDRs and AEs.
  • Run coordinated pre-event campaigns (emails, LinkedIn, SDR outreach) to secure meetings.
  • Deliver enablement kits (case studies, talk tracks, demo flows) tailored to event personas.
  • Onsite Execution

  • Ensure all attendee data is captured and synced to CRM in real time.
  • Equip booth staff and Sales with playbooks and demo frameworks for effective engagement.
  • Facilitate roundtables, panels, and 1 : 1 meetings with ICP executives.
  • Post-Event Follow-Up

  • Score, clean, and route leads to SDRs for immediate follow-up.
  • Launch structured post-event cadences (email, LinkedIn, SDR calls) to drive SQL conversion.
  • Deliver ROI reports mapping event leads to pipeline stages (MQL → SQL → Opp → Win).
  • Playbooks & Continuous Improvement

  • Create and update playbooks for flagship, partner, and third-party events.
  • Document learning logs to refine event strategies and improve SQL conversion.
  • Maintain dashboards showing event-to-pipeline contributions for leadership reviews.
  • You Will Thrive in This Role If You Are :

  • A results-driven event marketer who views events as pipeline assets , not branding moments.
  • Comfortable working closely with Sales and SDRs to drive meeting bookings and conversions .
  • Skilled at event operations with strong follow-up discipline and ROI focus.
  • Data-driven, detail-oriented , and motivated to prove impact with events.
  • Desired Background

  • 9–15 years of experience in event marketing, demand generation, or ABM roles in IT services, consulting, or B2B tech.
  • Proven track record of running events that delivered SQLs, pipeline contribution, and ACV influence.
  • Hands-on expertise with CRM for lead capture and attribution.
  • Strong collaboration skills across Sales, SDRs, Marketing, and RevOps.
  • Experience building ROI-focused event strategies with measurable outcomes.
  • Bonus Skills

  • Experience managing events in international markets (North America).
  • Strong vendor and sponsorship negotiation capabilities.
  • Compensation & Benefits

  • Competitive base salary with performance-linked incentives
  • Career growth tied to measurable pipeline contribution
  • Learning & development budget for continuous upskilling
  • Flexible working, culture of trust, and collaboration
  • Company Introduction :

    Coditas is a digital engineering and experience design company known for building scalable, high-performance software products with clean code and exceptional UX. Headquartered in Pune with 800+ technologists, we partner with global brands such as JPMorgan Chase, HDFC, and Symantec.

    As a GenAI-native company , we don’t just adopt generative AI — we build platforms with it. From app modernization to industry-specific GenAI solutions, we combine engineering precision and design empathy to deliver measurable business outcomes.

    If you thrive on turning events into revenue impact , Coditas is your place.

    Create a job alert for this search

    Marketing Manager • Maharashtra, India

    Related jobs
    • Promoted
    • New!
    Event & Venue Manager

    Event & Venue Manager

    20 DowntownAurangabad, IN
    Downtown is a premium heritage banquet in Churchgate that hosts weddings, corporate events, and private celebrations.We’re known for our elegant architecture, warm hospitality, and seamless event e...Show moreLast updated: 12 hours ago
    • Promoted
    • New!
    Assistant Manager - Social Commerce

    Assistant Manager - Social Commerce

    PluckkAurangabad, IN
    The Social Commerce Manager will be the digital face of Pluckk managing our brand’s presence across Instagram, , and other relevant platforms. You will ideate and execute high-engagement content, dr...Show moreLast updated: 14 hours ago
    • Promoted
    • New!
    Performance Marketor

    Performance Marketor

    Mavilach GroupAurangabad, IN
    IMPORTANT NOTICE — READ BEFORE APPLYING.Do NOT apply if you do not have proven experience in event sales, event marketing, and ticket / pass sales through performance marketing.Applications from cand...Show moreLast updated: 4 hours ago
    • Promoted
    Senior Performance Marketer

    Senior Performance Marketer

    PU PrimeAurangabad, IN
    We are seeking a highly skilled.Senior Performance Marketing Manager.This role requires expertise in acquiring high-quality trader leads, optimizing. The ideal candidate will have managed large budg...Show moreLast updated: 16 days ago
    • Promoted
    Manager - Events

    Manager - Events

    Nuvama GroupMaharashtra, India
    Coordinate and successfully execute events, conferences, offsites, and day-to-day operational activities.Must have hands-on experience in travel, managing event setup, air bookings and hotel contra...Show moreLast updated: 1 day ago
    • Promoted
    • New!
    Revenue Manager

    Revenue Manager

    Ayatana ResortsAurangabad, IN
    Reporting To : Vice President of Sales & Marketing.The Revenue Manager is responsible for maximizing hotel revenue, profitability, and market share through strategic planning, pricing, inventory man...Show moreLast updated: 13 hours ago
    • Promoted
    • New!
    Manager / Senior Manager – Exhibition Sales & Client Servicing

    Manager / Senior Manager – Exhibition Sales & Client Servicing

    Hyperlink Brand Solutions Pvt. Ltd.Aurangabad, IN
    We are now expanding our horizons into the.Exhibitions and Experiential Spaces.The resource will be responsible for driving new business acquisition, building client relationships, and delivering s...Show moreLast updated: 8 hours ago
    • Promoted
    Growth - Global Sales & Marketing (Commission Only)

    Growth - Global Sales & Marketing (Commission Only)

    BUG AeteriumAurangabad, IN
    Growth Manager – Global Sales & Marketing.HRTech / FinTech / Workforce Solutions).Remote | Hybrid | Unlimited Earnings (Commission Only). As we scale, we’re looking for a sharp, curious, and busines...Show moreLast updated: 4 days ago
    • Promoted
    • New!
    Event Sales Associate

    Event Sales Associate

    Ballad Media India Pvt. Ltd.Aurangabad, IN
    Job Description : We are seeking a dynamic and goal-driven Event Sales Manager to lead our sales efforts across the private and corporate event sectors. The ideal candidate will be responsible for i...Show moreLast updated: 8 hours ago
    • Promoted
    • New!
    Marketing Communications Manager

    Marketing Communications Manager

    Hyatt Hyderabad GachibowliAurangabad, IN
    You will be responsible for the efficient running of the department in line with Hyatt International's Corporate Strategies and brand standards, whilst meeting employee, guest and owner expectation...Show moreLast updated: 8 hours ago
    • Promoted
    • New!
    Event Production Designer

    Event Production Designer

    Rx EventsAurangabad, IN
    On-site + Travel to Event Locations.The Event Production Designer is responsible for conceptualizing, planning, and executing the entire visual and spatial design for events, conferences, exhibitio...Show moreLast updated: 13 hours ago
    • Promoted
    • New!
    Sponsorship Manager

    Sponsorship Manager

    Univ SportatechAurangabad, IN
    Are you passionate about building powerful brand partnerships, driving sponsorship revenue, and creating high-impact collaborations? UNIV is looking for a dynamic, proactive, and result-oriented.Ex...Show moreLast updated: 4 hours ago
    • Promoted
    • New!
    Performance Marketing

    Performance Marketing

    TalentClubAurangabad, IN
    Salary band : up to 6 LPA – 8 LPA (based on experience and fitment).Location : Malad, Mumbai (Work-from-Office).Plan, execute, and optimize paid media campaigns across Google, Meta, YouTube, Amazon, ...Show moreLast updated: 13 hours ago
    • Promoted
    • New!
    Head of Client Servicing (Events Industry)

    Head of Client Servicing (Events Industry)

    WishmakersAurangabad, IN
    Wishmakers is a creative agency specializing in brand campaigns, live events, exhibitions, and activations—all designed to tell powerful stories and help brands connect meaningfully with audiences....Show moreLast updated: 13 hours ago
    • Promoted
    Performance Marketing Executive (Google Ads)

    Performance Marketing Executive (Google Ads)

    hotsourcedAurangabad, IN
    We’re a performance marketing agency that helps brands grow profitably through paid media.Our approach is lean, transparent, and channel-agnostic—focusing on what moves the needle for our clients.W...Show moreLast updated: 2 days ago
    • Promoted
    Tourism Manager

    Tourism Manager

    VFS GlobalMaharashtra, India, India
    The Manager – Tourism will be responsible for managing general administration and marketing activities effectively while proactively maintaining records of day-to-day tasks.Additionally, the role e...Show moreLast updated: 14 days ago
    • Promoted
    • New!
    Presentation Specialist

    Presentation Specialist

    Imaging EndpointsAurangabad, IN
    Imaging Endpoints (IE) is an Imaging Technology and Imaging Clinical Research Organization (iCRO).We are passionately focused on our vision to. Everything we do is aligned with this singular purpose...Show moreLast updated: 13 hours ago
    • Promoted
    • New!
    Offsite Event Operation Technician

    Offsite Event Operation Technician

    Monolith Multimedia TechnologiesAurangabad, IN
    Monolith Technologies is seeking an.Technical Production Specialist) with expertise in executing large-scale, high-impact live events and activations. The ideal candidate has a proven experiences in...Show moreLast updated: 13 hours ago