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Pune Institute of Business Management - Head Of Department - Marketing

Pune Institute of Business Management - Head Of Department - Marketing

Pune Institute of Business ManagementMetros, India
2 days ago
Job description
  • Lead the Marketing Department with strategic direction, academic leadership, and operational excellence.
  • Design, develop, and continuously upgrade the MBA and PGDM marketing curriculum to align with the evolving corporate landscape.
  • Teach and mentor students in core and advanced marketing subjects such as :
  • Marketing Management
  • Digital Marketing & Analytics
  • Brand Management
  • Consumer Behavior
  • Product & Service Marketing
  • Market Research and Data-driven Decision Making
  • Ensure students gain applied understanding of marketing and sales profiles including :
  • Channel / Area Sales Manager, Business Analyst (SAP), Product Manager, Pre-Sales Consultant, SME Banking Relationship Manager, CRM Analyst, and B2B Sales Manager.
  • Integrate modern marketing tools and analytics platforms such as Google Analytics, HubSpot, Power BI, Tableau, SEMrush, and CRM systems into the teaching process.
  • Promote research excellence by encouraging publications, patents, case studies, and thesis work in reputed journals.
  • Collaborate with corporates, agencies, and industry leaders to provide real-world exposure through projects, guest lectures, and corporate tie-ups.
  • Supervise faculty and promote innovative teaching methods like simulation-based learning, live projects, and case pedagogy.
  • Represent the department in academic councils, institutional committees, and external forums.

    • (ref : iimjobs.com)

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