Social Media Content Specialist

Company Description

FFO Sports Publishing is a leading network of over six websites dedicated to delivering accurate and engaging sports news. We specialize in coverage across a variety of sports, with strengths in Football, Cricket, F1, WWE, and Tennis. Committed to excellence, we ensure that our readers receive sports news the way it’s meant to be : timely, insightful, and impactful. Our platform is driven by a passion for sports and a dedication to our audience.

Role Description

This is a full-time remote position for a Facebook Digital Marketing (Content Creator) professional. The role involves creating and managing engaging content tailored for Facebook audiences, developing social media strategies, analyzing performance metrics, conducting audience research, and staying updated with platform trends. Day-to-day responsibilities include designing campaigns, writing posts, managing interaction with followers, and ensuring that all content aligns with brand objectives.

Qualifications

• Content writing and creation skills, with experience in crafting engaging posts for social media platforms, particularly Facebook.
• Proficiency in social media strategy development and audience research to optimize content for engagement and growth.
• Knowledge of digital marketing techniques and analytics tools to measure and improve campaign performance.
• Strong editing and proofreading skills to ensure high-quality and error-free content.
• Ability to work independently, collaborate with diverse teams, and stay updated with social media trends.
• Familiarity with sports and an understanding of audience preferences in sports-related content is a plus.
• Bachelor’s degree in Marketing, Communications, Journalism, or a related field preferred.
• Good SEO Basics Will be an added advantage.