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Youtube Growth Specialist
Youtube Growth SpecialistUNLOX® • Ranchi, Jharkhand, India
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Youtube Growth Specialist

Youtube Growth Specialist

UNLOX® • Ranchi, Jharkhand, India
2 days ago
Job description

About Unlox Unlox is on a mission to reshape how the world discovers, learns, and uses technology. We build intuitive products that simplify digital life—and now, we’re investing heavily in YouTube as a strategic brand and growth channel.

We’re looking for a YouTube Growth Specialist who can build Unlox’s YouTube presence from the ground up and turn it into a high-performing engine of awareness, engagement, and community.

What You’ll Own YouTube Strategy & Growth

  • Build and execute a 12-month roadmap aimed at reaching 100k subscribers.
  • Define content pillars, formats, and publishing cadence.
  • Systematically test hooks, topics, formats, and thumbnails for maximum reach.

Content Creation & Production

  • Lead end-to-end video creation : research, scripting, directing, editing.
  • Deliver high-quality long-form and short-form videos weekly.
  • Maintain a consistent brand voice and visual identity optimized for YouTube.
  • Optimization & SEO

  • Conduct deep keyword and trend research to shape content topics.
  • Create high-CTR thumbnails and titles (with ongoing A / B testing).
  • Optimize for retention, watch time, and session duration.
  • Analytics & Performance

  • Monitor key metrics : CTR, retention, watch time, traffic sources.
  • Build actionable insights dashboards and monthly performance reports.
  • Identify breakout opportunities and iterate fast based on data.
  • Channel & Community Management

  • Publish consistently (2–3 long videos + 3–5 shorts per week).
  • Build playlists, end screens, community posts, and posting rhythms.
  • Drive collaborations, influencer features, and cross-promotion.
  • Who You Are

  • 3–5+ years managing and growing YouTube channels (ideally in tech, SaaS, AI, or consumer apps).
  • Demonstrated success growing a channel to 100k+ subscribers.
  • Strong storytelling, editing, pacing, and audience psychology intuition.
  • Deep understanding of the YouTube algorithm and growth levers.
  • Highly organized, scrappy, and comfortable iterating quickly.
  • Able to own strategy and execution end-to-end.
  • Success Metrics

  • Subscriber growth and quality of audience
  • Video CTR and retention performance
  • Watch-time consistency and growth
  • Publishing speed and reliability
  • Breakout video frequency (1–2 per quarter)
  • Why Join Unlox?

  • Build a major channel from the ground up
  • Creative freedom to experiment and push boundaries
  • Work with a fast-moving product and growth team
  • High ownership, zero bureaucracy
  • Opportunity to shape the public face of the brand
  • If you’re passionate about YouTube, storytelling, and building channels people love—let’s talk.

    Compensation

    35k-45k per month

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    Growth Specialist • Ranchi, Jharkhand, India

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