HOW TO APPLY
- Below is only a brief summary. Read the detailed role, job descriptions and about the company through the company careers page - www.curioboat.com / careers
- Apply using the form on the company careers page - www.curioboat.com / careers . We only proceed with the recruitment process with applicants who applied through the company form on the careers page.
About CURIOBOAT
SpaceBoat recently launched CurioBoat (CURIO) - neighborhood activity centers. In this era of marks-driven ed-tech, we believe in interest-driven, activity-based learning experiences that are best delivered in a physical / blended setting. We tie up with new-age education and community entrepreneurs and help them grow their offline / blended presence in several neighborhoods.
We have partnered with global partners that have a specialised research-based curriculum to offer the following programs on CURIO :
Multi-sport program for children for 3-8 years by Sportybeans .Science Experiments Program for 3 to 8 yrs olds by Kide Science , a Finland-based after-school STEAM program which has been awarded among 100 global education innovations.Reading and storytelling program for 3-12 Yrs Old by Nutspace & GetLitt.Creative Writing for 6 to 14 Yrs Old by GetLitt.company website : www.curioboat.com
CURRENTLY RECRUITING FOR - GTM Manager
Role Overview :
The GTM Manager will own the entire playbook for how CurioBoat enters, launches, and scales in new neighbourhoods. This role sits at the intersection of growth, operations, and partnerships , requiring strategic thinking, hands-on execution, and deep understanding of local community dynamics.
Primary Responsibilities : 60-70% of your time
1. Market Strategy & Expansio
Identify and prioritise high-potential neighbourhoods for expansion based on parent demand, partner availability, and competitive landscape.Build a structured go-to-market plan for each location — covering audience profiling, pricing, channel mix, launch campaigns, and community engagement.Conduct local market research to understand parent motivations, preferred activities, and school / community networks.2. Launch Planning & Execution
Lead cross-functional launch teams (marketing, ops, content, partnerships) to set up and activate new centres.Drive awareness and footfall through multi-channel campaigns : local events, school tie-ups, parent communities, digital marketing, and referral programs.Own the enrolment funnel for each new location — from awareness to trial class to paid enrolment.3. Partner & Community Development
Identify and onboard local partners — schools, preschools, clubs, and community centres.Build relationships with parent groups, micro-influencers, and resident welfare associations (RWAs) to foster word-of-mouth growth.Support the development of parent ambassador programs and local referral initiatives.4. Data-Driven GTM Optimization
Measure the success of each launch using key metrics (CAC, conversion rates, enrolment targets, retention, etc.).Continuously refine GTM strategies based on learnings from past launches.Develop dashboards to track location performance, marketing efficiency, and parent engagement.Secondary Responsibilities : Teaching - 30-40% of your time
Facilitate a program from the Curio repository of programs.Work with the Marketing teams to help improve quality of leadsCollaborate with marketing to execute campaigns, events, and promotions.Improve existing curriculum and come up with new lesson plansHelp with new center tie-ups - Interact with school administrators at times.Participate in teacher recruitment and training drives to select and mentor new teachersCollaborate with other teams / members of the company to fill in at times of emergencyHelp launch new products and new neighborhoods.Requirements :
Prior experience in Go-To-Market, growth strategy, business expansion, or category management , ideally in a consumer, education, or community-based business.Proven ability to launch new markets, products, or services with measurable results.Strong grasp of both digital and offline marketing channels .Excellent project management and cross-functional leadership skills.Analytical mindset — comfortable with market sizing, funnel analytics, and performance tracking.Strong local understanding of Delhi NCR neighbourhoods and consumer behaviour is a big plus.Passion for education, child development, or community-driven growth .Location : South Delhi, New Delhi.
Job Type : Full time. Refer to the work timings on the careers page.
Experience level : 1–4 years in Sales, B2C Sales, B2B Sales, early-stage startups , especially in EdTech or local services.
Salary : Depends on prior experience, to be discussed during the recruitment process.
Skills Required
Digital Marketing, Project Management, Market Sizing, Performance Tracking, business expansion, Category Management, offline marketing
