Social Media Manager

About I-PAC :

Indian Political Action Committee (I-PAC) is India’s first & largest cross-party political advocacy group, widely credited to have revolutionized election campaigning in India.

I-PAC is the platform for students and young professionals to participate in and make a meaningful contribution to political affairs, grassroots development, and governance of the country without necessarily being part of a political party. Starting as Citizens for Accountable Governance (CAG) in 2013, I-PAC has brought together some of the best minds from diverse academic and professional backgrounds and has provided them with a unique opportunity to engage closely in the election process and influence policymaking in India.

For more information on I-PAC, please visit – https : / / www.indianpac.com

About the Role :

We are looking for an individual, who will be responsible for social media marketing including increasing brand awareness, developing content, promotion, engagement, and conversation strategies. As a part of I-PAC’s Digital Team, you will develop and run innovative campaigns to help expand the reach of our campaign properties and content themes .You will provide high-quality writing and editing support for external communications including, but not limited to, event invitations, digital communications, talking points and digital and / or social media posts under tight deadlines.

Job Responsibilities :

• Manage and design digital campaigns at a massive scale and engage millions of people through Social Media channels
• Content creation for campaign pages, banners, and other social media assets as needed through primary and secondary research
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Collaborate with various units like Research, Video, Content and Marketing to conceptualize and disseminate information
• Liaison with I-PAC field teams to ensure complete synchronization between field activity and digital operations
• Keep up with all political developments and suggest campaign interventions as and when required

Minimum Qualifications :

Preferred Qualifications :

Location :

Base location is Kolkata