Senior Email Communications Specialist - Global Nurture Programs

At Arctic Wolf, we're not just navigating the cybersecurity landscape - we're redefining it. Our global team of dedicated Pack members is driving innovation and setting new industry standards every day. Our impact speaks for itself : we've earned recognition on the Forbes Cloud 100, CNBC Disruptor 50, Fortune Future 50, and Fortune Cyber 60 lists, and we recently took home the 2024 CRN Products of the Year award. We're proud to be named a Leader in the IDC MarketScape for Worldwide Managed Detection and Response Services and earning a Customers' Choice distinction from Gartner Peer Insights . Our Aurora Platform also received CRN's Products of the Year award in the inaugural Security Operations Platform category. Join a company that's not only leading, but also shaping, the future of security operations.

Our mission is simple : End Cyber Risk. We're looking for a Senior Email Communications Specialist - Global Nurture Programs to be part of making this happen.

Position Overview And Objective

The Senior Marketing Operations Specialist, Global Nurture Programs focuses on building and maintaining our global nurture programs, email programs, and broader support of campaign operations. This role is critical in building and optimizing communication strategies to our top-of-funnel contacts to engage and educate with them until they are ready for a sales engagement.

Primary Responsibilities And Duties

• Design, build and optimize the multi-step nurture journeys for different personas, segments and funnel stages
• Operate in an always-on, iterative model where we are adjusting communications, offers and content based on how nurture streams are performing.
• Own list import and cleaning process for Marketing campaigns into Marketo
• Plan, create, and deploy targeted email campaigns, including newsletters, product announcements, and automated drip series
• Partner with Senior Marketing Analyst, content and product marketing to map relevant assets to each stage of the journey
• Partner with Senior Marketing Analyst to leverage dynamic content and behavioral triggers to deliver personalized experiences
• Align nurture strategy with GTM priorities, lead scoring models and funnel velocity goals
• Maintain a consistent voice, tone and brand alignment across all touchpoints
• Support the build and management of nurture workflows in marketing automation platforms (e.g. Marketo)
• Run A / B and multivariate tests on subject lines, content offers, CTAs and timing.
• QA Marketo Campaign programs post build, provide feedback to stakeholders
• Track performance of nurture streams across KPIs like engagement, MQLs, Qualified Pipeline and Revenue
• Provide regular reporting, insights and recommendations to marketing leaders

Key Skills

Builds and maintains program-level budget.

Key Competencies

Minimum Qualifications

Preferred Qualifications

Environment and Physical Demands

Travel Requirements

Exemption Status to be reviewed by Legal

Exempt

About Arctic Wolf

At Arctic Wolf, we foster a collaborative and inclusive work environment that thrives on diversity of thought, background, and culture. This is reflected in our multiple awards, including Top Workplace USA (2021-2024), Best Places to Work – USA (2021-2024), Great Place to Work – Canada (2021-2024), Great Place to Work – UK (2024), and Kununu Top Company – Germany (2024). Our commitment to bold growth and shaping the future of security operations is matched by our dedication to customer satisfaction, with over 7,000 customers worldwide and more than 2,000 channel partners globally. As we continue to expand globally and enhance our technology, Arctic Wolf remains the most trusted name in the industry.

Our Values

Arctic Wolf recognizes that success comes from delighting our customers, so we work together to ensure that happens every day. We believe in diversity and inclusion,and truly value the unique qualities and unique perspectives all employees bring to the organization. And we appreciate that—by protecting people's and organizations' sensitive data and seeking to end cyber risk— we get to work in an industry that is fundamental to the greater good.

We celebrate unique perspectives by creating a platform for all voices to be heard through our Pack Unity program. We encourage all employees to join or create a new alliance. See more about our Pack Unity here.

We also believe and practice corporate responsibility, and have recently joined the Pledge 1% Movement, ensuring that we continue to give back to our community. We know that through our mission to End Cyber Risk we will continue to engage and give back to our communities.

All wolves receive compelling compensation and benefits packages, including :

Arctic Wolf is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics, or any other basis forbidden under federal, provincial, or local law. Arctic Wolf is committed to fostering a welcoming, accessible, respectful, and inclusive environment ensuring equal access and participation for people with disabilities. As such, we strive to make our entire employee experience as accessible as possible and provide accommodations as required for candidates and employees with disabilities and / or other specific needs where possible. Please let us know if you require any accommodations by emailing [HIDDEN TEXT].

On-Camera Policy

To support a fair, transparent, and engaging interview experience, candidates interviewing remotely are expected to be on camera during all video interviews.

Being on camera fosters authentic connection, improves communication, and allows for full engagement from both candidates and interviewers.

We understand that technical, bandwidth, or location-related challenges may occasionally prevent video use. If this applies, candidates are required to notify us in advance so we can explore appropriate accommodations.

Security Requirements

Conducts duties and responsibilities in accordance with AWN's Information Security policies, standards, processes, and controls to protect the confidentiality, integrity, and availability of AWN business information (in accordance with our employee handbook and corporate policies).

Background checks are required for this position.

This position may require access to information protected under U.S. export control laws and regulations, including the Export Administration Regulations ('EAR'). Please note that, if applicable, an offer for employment will be conditioned on authorization to receive software or technology controlled under these laws and regulations.

Skills Required

Salesforce, Lead Generation, Marketing Automation, Marketo, Tableau