Puretech - Analyst - Off Page SEO

About the job

Job Description : - SEO : Off-page Analyst

Years of Experience : 1.5 3 years

Work Mode : Onsite

Company : Puretech Digital Mumbai Summary

We are looking for a motivated SEO Off-Page Analyst to join our team. In this role, you will be responsible for developing and implementing impactful off-page SEO strategies to boost search rankings, build strong backlink profiles, and enhance overall domain authority. The ideal candidate will have proven experience in link-building, outreach, and competitor analysis, along with a deep understanding of SEO trends and Google guidelines.

Key Develop and execute effective off-page SEO strategies to improve search rankings.

• Identify and build high-quality backlinks through outreach, guest blogging, and collaborations.
• Research competitor backlinks and identify link-building opportunities.
• Manage relationships with bloggers, influencers, and webmasters for link-building purposes.
• Monitor backlink health and resolve toxic link issues
• Stay updated on SEO trends, Google algorithm updates, and industry best practices.
• Work closely with the content and on-page SEO teams to align 1-3 years of experience in Off-Page SEO and link-building.
• Strong knowledge of backlink analysis tools (Ahrefs, Moz, SEMrush, etc.
• Experience with outreach and relationship-building for link acquisition.
• Understanding of Googles link-building guidelines and SEO best practices.
• Excellent research and communication skills.
• Ability to analyze data and optimize strategies for maximum impact.

About Puretech Digital A Genesis Company is a 400+ member integrated digital marketing and technology organization headquartered in Mumbai, with a growing presence in Kolkata. We specialize in delivering end-to-end digital solutions across SEO, Performance Marketing, Marketing Automation, Content, Creative & Design, Data & Analytics, and Web Development. Our client portfolio includes leading brands such as HDFC Bank, Bank of Baroda, HT Media, and Vijay Sales. In 2023, we were certified as a Great Place to Work, reflecting our people-first culture, focus on growth, and collaborative environment

(ref : iimjobs.com)