SEO Strategy Lead

We are seeking a results-driven SEO Manager with 3+ years of proven experience in Ecommerce SEO, On-Page, Off-Page, Technical SEO, Local SEO, Geo-targeted SEO, Merchant Center optimization, and YouTube SEO.

The ideal candidate must have hands-on expertise in Google Search Console, Google Analytics, Ahrefs, SEMrush, and experience working across Shopify, WordPress, and custom websites.

Key Responsibilities

1. Develop and execute SEO strategies to improve rankings, organic traffic, and conversions.

2. Manage Ecommerce SEO (Shopify, WordPress, custom builds) including Merchant Center optimization.

3. Track KPIs, prepare insights, and report weekly to clients, including performance reviews in weekly meetings.

4. Perform On-page SEO (keywords, meta tags, content, internal linking, structured data).

4. Execute Off-page SEO (editorial link-building, outreach, backlink audits).

5. Handle Technical SEO (crawlability, Core Web Vitals, mobile, speed optimization).

6. Optimize Local SEO & Google Business Profiles, directory listings, and geo-targeting.

7. Drive YouTube SEO strategies for improved video visibility.