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Creative Content Specialist

Creative Content Specialist

beBeeContentVadodara, Gujarat, India
15 hours ago
Job description

Role Overview

We seek a creative and skilled content specialist to craft compelling stories that engage our audience.

The ideal candidate is passionate about research, uncovering unique narratives, and developing service-driven content that meets the needs of parents.

This role will balance editorial creativity with data-driven insights to grow our organic website traffic and establish our brand as a thought leader in the baby care and maternal wellness space.

  • Ideate and write engaging sleep and wellness-based blogs, website copy, Google ads, product / service descriptions, and more.
  • Explore and implement opportunities to develop new content formats.
  • Identify valuable older content that can be updated for current audiences.
  • Work with the growth team to review and update metadata throughout the website and blog.
  • Collaborate with the marketing team to develop service-oriented content packages for new feature releases and major occasions.
  • Track U.S. search trends to identify high-potential topics for parents, ensuring content is both timely and fully optimized.
  • Maintain SEO best practices to ensure recent content retains a competitive edge and fulfills parents' needs.

Key Qualifications

  • A strong writing background with 3-5 years of experience.
  • Bachelor's degree in Communication Studies, Journalism, or English.
  • Proficiency in conducting thorough research from credible sources, especially for topics related to parenting, baby care, and technology in the baby product industry.
  • A keen eye for grammar, syntax, and fact-checking to ensure error-free, polished content.
  • Proven ability to manage multiple projects and meet deadlines in a fast-paced environment.
  • A strong understanding of our brand voice and ability to communicate its message with consistency.
  • Knowledge of digital marketing tactics, including SEO, email marketing, keyword research, and web analytics.
  • Experience with content management systems like WordPress.
  • Ability to generate original ideas for creative and engaging content.
  • Excellent organizational, planning, and collaboration skills.
  • Previous experience with parenting brands or being a parent yourself is a huge plus.

    • What We Offer

  • Medical Insurance
  • Fast professional growth : Significant responsibility for your project.
  • Opportunity to apply in practice and rapidly grow your knowledge.
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    Creative Content Specialist • Vadodara, Gujarat, India

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