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Social Media Coordinator

Social Media Coordinator

Backyard CollectiveIndia
17 hours ago
Job description

About Us

Backyard Collective is an un-agency shaping stories for brands through content, social media, branding, marketing, and new-age storytelling. We’re not chasing trends — we’re building narratives that make brands unforgettable.

What You’ll Do

Content Planning & Execution

Assist in building monthly content calendars across platforms (Instagram, LinkedIn, Pinterest, etc.).

Schedule and publish posts, ensuring brand voice and aesthetics remain consistent.

Collaborate with designers and copywriters to bring ideas to life.

Community Management

Monitor social channels daily, responding to comments, DMs, and brand mentions.

Engage with relevant communities to build stronger connections and organic growth.

Track conversations around clients’ industries to identify opportunities for participation.

Trends & Insights

Stay on top of platform updates, memes, and cultural moments to create timely and relevant content.

Share weekly insights and recommendations for how clients can leverage trends.

Creative Contribution

Contribute fresh ideas for Reels, carousels, stories, and interactive formats.

Support in brainstorming campaign concepts that fit into the larger brand strategy.

Experiment with new formats and storytelling approaches to keep content fresh.

Collaboration

Work closely with the creative strategists and account leads to ensure content aligns with client goals.

Coordinate with external collaborators like influencers, photographers, or partners when needed.

What We’re Looking For

1–2 years of experience in social media management, content, or digital marketing (agency or brand side).

Strong understanding of Instagram, LinkedIn, and emerging platforms.

A sharp eye for aesthetics and detail; comfortable working with design and copy.

Good communication and writing skills with a knack for crafting engaging captions.

Organized, agile, and able to juggle multiple accounts / projects.

Bonus if you can edit short-form videos (basic Reels editing skills) + canva designs.

Why Join Us

Be part of a growing creative collective redefining how brands think about storytelling.

Get exposure to a wide variety of industries and brand voices.

Collaborate in a culture that values curiosity, creativity, and smart execution.

Space to experiment, learn, and grow with a small team that dreams big.

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Social Media Coordinator • India