Public Relations Executive

Job Title : Public Relations Executive

Company : Cygnus Advertising (India) Pvt. Ltd.

About Us :

Cygnus Advertising (India) Pvt. Ltd. is a leading creative agency with over many years of expertise in Advertising & Communication, headquartered in Kolkata. As a Multi Specialized Agency (MSA), we specialize in Advertising Communication, PR & Media, Social Media Management, Audio Visual, and Design Consulting.

Job Location : Dhanbad, Jharkhand

Company Location : Cygnus Advertising (India) Pvt. Ltd., Bengal Eco Intelligent Park, Tower 1, 13th Floor, Unit 29, Block EM - 3, Salt Lake, Sector V, Kolkata – 700091

Experience : Minimum 3 years

Educational Qualifications : Only Post Graduate in Journalism and Mass Communication or equivalent

Job Description :

We are seeking a highly motivated and skilled Public Relations (PR) Executive to join our team. The ideal candidate will possess a strong passion for public relations, exceptional content creation abilities, and superb communication skills.

In this role, the selected individual will be responsible for :

• Enhancing and protecting the public image of our clients and organization.
• Developing and creating compelling content.
• Identifying and scouting for compelling internal stories and narratives from within the client's organization.
• Executing effective and strategic public relations campaigns.

Key Responsibilities :

1. Serve as the primary liaison between the client and stakeholders.

2. Build and maintain strong relationships with journalists and media organizations.

3. Develop and execute effective public relations strategies and campaigns.

4. Prepare and distribute press releases, media advisories, and other press materials.

5. Monitor media coverage and provide regular reports on media sentiment.

6. Coordinate media interviews and press conferences.

7. Assist with the development and management of the client for their social media presence.

8. Provide support to various departments of the client on public relations matters.

Requirements :

1. Excellent written and verbal communication skills.

2. Strong organizational and time management skills.

3. Ability to work independently and as part of a team.

4. Knowledge of public relations principles and techniques.

5. Experience in media relations and crisis communication.

6. Proficiency in using social media platforms.

7. A passion for higher education and a commitment to the university's mission.

Benefits :

1. Competitive salary range : ₹30,000 - ₹35,000

2. Opportunity to be part of a dynamic and innovative team.

3. A role in an organization known for its excellence in advertising and communication.

4. Accommodation will be provided by the company.

To Apply :

Interested candidates can send their CV to hr@cygnusadvertising.in.

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