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International Affiliate Campaign Manager
International Affiliate Campaign ManagerBennett Coleman & Company Limited • Mumbai, Maharashtra, India
International Affiliate Campaign Manager

International Affiliate Campaign Manager

Bennett Coleman & Company Limited • Mumbai, Maharashtra, India
9 days ago
Job description

This is a strategic role where youll build and lead international affiliate campaigns business initiatives. Youll be responsible for identifying global affiliate partners launching and managing campaigns and driving measurable performance outcomes for brands networks and agencies.

Youll work closely with internal teams and external stakeholders across multiple geographies to ensure high-quality delivery optimisation and growth of campaigns.

Key Responsibilities

Partnership Development

  • Identify onboard and manage international affiliates publishers and ad networks across multiple regions.
  • Build strong relationships with global performance marketing partners including agencies sub-networks and freelance traffic providers.
  • Pitch and onboard international brands seeking affiliate or performance-based marketing solutions.

Campaign Management

  • Plan launch and optimise international campaigns across CPS CPL CPA CPR and CPI models.
  • Coordinate between advertisers and publishers to ensure smooth execution and delivery of campaign KPIs.
  • Manage tracking pixel integrations offer setup and reporting through affiliate platforms or third-party systems.
  • Performance & Optimisation

  • Monitor campaign performance daily and optimise for ROI scale efficiency and merchant KPIs.
  • Analyse traffic sources conversion funnels and fraud patterns to maintain campaign quality.
  • Create performance reports and insights for internal and external stakeholders.
  • Business Building & Strategy

  • Develop the roadmap for international affiliate network.
  • Identify emerging markets traffic channels and verticals with high growth potential.
  • Contribute to pricing margin and partner-incentive strategies to ensure sustainable growth.
  • Requirements

    Experience

  • 4 of experience in international affiliate marketing managing campaigns across performance models (CPS CPL CPA CPI CPR).
  • Proven track record of working with global publishers networks and advertisers.
  • Existing relationships or network of international affiliates and brand partners is highly desirable.
  • Experience in affiliate tracking tools (e.g. Trackier Affise Impact etc.) and campaign delivery dashboards.
  • Skills

  • Deep understanding of affiliate economics attribution and fraud control mechanisms.
  • Strong negotiation and partnership management skills.
  • Analytical and data-driven with proficiency in Excel and performance reporting.
  • Excellent communication and presentation skills in English.
  • Entrepreneurial mindset able to independently build execute and scale new business initiatives.
  • Education

  • Bachelors degree in Marketing Business or a related field.
  • What We Offer

  • A leadership opportunity to build and own a business vertical.
  • Access to the Times Group network of brands advertisers and resources.
  • Collaborative startup-style work culture with the stability of an established media group.
  • Competitive compensation with work flexibility.
  • About the Roles Impact

    This is a pivotal business-building position. You will architect an affiliate network enabling us to function as a cross-border affiliate partner for brands and networks globally.

    Required Experience :

    Manager

    Key Skills

    Digital Marketing,Performance Marketing,B2B Sales,Marketing,Google Analytics,Attribution Modeling,Account Management,Affiliate Marketing,Campaign Management,negotiation,E-Commerce,Lead Generation

    Employment Type : Full-Time

    Experience : years

    Vacancy : 1

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    Campaign Manager • Mumbai, Maharashtra, India

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