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Reporting and Marketing Automation Specialist

Reporting and Marketing Automation Specialist

SNIPEBRIDGEPune, MH, IN
30+ days ago
Job type
  • Quick Apply
Job description

ABOUT SNIPEBRIDGE

Snipebridge is an innovative talent solutions company that connects exceptional talent with forward-thinking and fast growing organizations. We're revolutionizing the recruitment industry through our first of its kind Embedded Talent Acquisition solutions.

We're seeking a BI & Reporting and Marketing Automation Specialist to optimize our marketing and business operations—someone who can support business growth through advanced analytics and automation strategies.

Key Responsibilities :

  • Design, implement, and maintain marketing automation workflows using API integration with tools such as Zapier and Make.com
  • Work with data from platforms such as Gmail, CRM, Email Marketing tools, LinkedIn Automation tool
  • Create comprehensive reporting dashboards and KPI tracking systems to measure marketing performance and internal Recruiting operations performance
  • Analyze marketing and recruiting data to provide actionable insights and recommendations
  • Develop and optimize lead scoring models and nurture campaigns
  • Manage database quality and ensure data accuracy across marketing platforms
  • Collaborate with cross-functional teams to streamline marketing processes and Recruiting business operations
  • Monitor campaign performance and conduct A / B testing to optimize results
  • Document processes and maintain standard operating procedures

Required Qualifications :

  • Bachelor's degree in Business Analytics, or a related field
  • 1-3 years of experience with marketing automation platforms
  • Strong analytical skills with proficiency in data visualization tools
  • Advanced Excel skills and experience with SQL (nice to have)
  • Knowledge of email marketing best practices and CAN-SPAM regulations
  • Experience with CRM systems and marketing analytics tools
  • Must have worked with API integration platforms such as Zapier, Make.com, OR IFTTT
  • Experience with business intelligence tools (Tableau, Power BI, Looker Studio)
  • Knowledge of HTML, CSS, and JavaScript would be a plus
  • Excellent communication and project management skills

    • What We Offer :

  • Competitive salary and benefits package
  • Professional development opportunities
  • Collaborative work environment
  • Unlimited Paid time off

    • You'll Be a Great Fit If You :

  • Are detail-oriented with strong problem-solving abilities
  • Have excellent communication and project management skills
  • Thrive in a fast-paced, dynamic environment
  • Are passionate about data-driven marketing
  • Demonstrate a continuous learning mindset
  • Can balance multiple projects while meeting deadlines

    • Impact You'll Make :

  • Drive marketing & Business process efficiency through automation
  • Improve decision-making with data-driven insights
  • Enhance lead generation and nurturing processes
  • Optimize marketing ROI
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    Reporting Specialist • Pune, MH, IN