Work on multiple sales calls to ensure revenue generation
Prepare client proposals & presentations
Plan weekly sales cycle by account mining of the allocated accounts through client meetings
Prepare sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc.
Maintain strong relationships with clients and agencies in respective portfolios
Market Information :
Conduct competition mapping and monitor prospects on frequent basis.
Understand in detail about client spends at a brand level and develop Go to Market approach
Look at broader perspective, think through ideas and create solutions for clients via upselling & cross selling of various properties
Provide written brief to programming for the spot / commercial based on inputs from client / agency.
Ensure ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler).
Ensure the pricing is maintained as per stipulated target.
Work to bring the core brand creative to life by designing multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR.
Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment.