Content Strategist - Description
Requirements :
- Bachelor's degree in marketing, communications, advertising, journalism, or related field
- 3-5 years of content strategy experience
- Experience in the IT services industry a plus
- Sound knowledge of content management systems, Adobe Experience Manager (AEM) CMS preferred
- Experience with marketing automation tools (Pardot, Marketo), drip programs, and dynamic targeted content
- Understanding of CRM and inside sales processes for IT Services a plus
- Experience working with keyword research tools, SEO, and Google Analytics
- The ability to work with multiple stakeholders across different time zones
- Strong project management skills
- Excellent analytical skills
- Effective communication skills
Primary Location Chennai, Tamil Nadu, India Job Type Experienced Years of Experience 7 Qualification
Requirements :
Bachelor's degree in marketing, communications, advertising, journalism, or related field3-5 years of content strategy experienceExperience in the IT services industry a plusSound knowledge of content management systems, Adobe Experience Manager (AEM) CMS preferredExperience with marketing automation tools (Pardot, Marketo), drip programs, and dynamic targeted contentUnderstanding of CRM and inside sales processes for IT Services a plusExperience working with keyword research tools, SEO, and Google AnalyticsThe ability to work with multiple stakeholders across different time zonesStrong project management skillsExcellent analytical skillsEffective communication skillsTravel No