Digital Marketing Specialist

Job Opportunity : Digital Marketing Executive

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We are seeking a skilled digital marketing executive to join our team.

About the Role

As a digital marketing executive, you will be responsible for planning, setting up, and managing advertising campaigns on Google Ads and Meta Ads (Facebook / Instagram). You will research audience behavior and customer insights to deliver targeted messages to the right audience. Collaboration with content and design teams is essential to create effective ad creatives.

Key Responsibilities

• Plan, set up, and manage advertising campaigns on Google Ads and Meta Ads (Facebook / Instagram)
• Research audience behavior and customer insights to deliver the right message to the right person at the right time
• Collaborate with content and design teams to create effective and engaging ad creatives
• Monitor campaign performance, analyze results, and make data-driven optimizations
• Contribute to improving the overall marketing funnel — from ad click to landing page conversion

Requirements

1–3 years of experience running digital advertising campaigns

Strong understanding of performance metrics like CTR, CPC, ROAS, CPA, etc.

Hands-on experience with Google Ads and Facebook Business Manager

A good sense of strategy, but also a creative instinct

Comfortable experimenting, testing, and learning from what works (and what doesn’t)

Bonus if you have experience with landing page builders, email marketing tools, or GA4

Why You’ll Thrive With Us

No micromanagement — you’ll have room to test, lead, and grow

Supportive and collaborative team culture

Flexible hours and remote work options

Competitive compensation and performance bonuses

Opportunities to grow into more senior roles like Performance Lead or Paid Media Manager