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Content Writer
Codeft Digitalmumbai, maharashtra, in5 days ago
Job descriptionAssist in building value propositions Develop taglines and campaign-ready copy Maintain consistent tone and clarity across touchpo Write blogs, guides, knowledge-base articles Research keyword intent and align content accordingly Draft pillar pages and glossary content Create email sequences and nurturing flows Write WhatsApp drip messages Assist in sales communication content Draft scripts for explainers, demos, testimonials Write storyboards and VO lines Prepare captioning and short-form video text Copy for targeted landing pages Ad headlines and variants Industry-specific messaging for campaign sets Understand the client’s product suite Study manufacturing, automation, and Industry 4.0 concepts Distill complex terminology into simple language 2–4 years writing for B2B, SaaS, tech, product, or engineering brands Ability to explain complex ideas simply Experience writing websites and long-form content Comfort working on large content projects with deadlines Curiosity about industrial products, hardware-software systems, and technical subjects Familiarity with SEO principles Prior agency experience Experience in manufacturing, robotics, IoT, or enterprise tech Experience writing video scripts You’ll work on a multi-layered, high-impact B2B tech project You’ll get exposure to product teams and founders You’ll build a strong portfolio in industrial tech content You’ll learn how to architect large-scale content systems You’ll write real work that drives business growth
About the Role
We’re looking for a writer who can simplify complex technology. Someone who enjoys understanding how systems work and can convert that into clear, structured, business-focused content.
This role sits inside Codeft’s marketing and content division. You’ll be working closely with our strategy, design, and product teams on a large B2B engagement in the industrial technology and automation space. The work will span website content, product storytelling, social media content, SEO, sales enablement, CRM flows, and scripts for videos.
If you’re curious, sharp, organised, and comfortable learning technical concepts quickly, this is the right fit.
What You Will Be Responsible For
1. Website Content (Large-Scale Rewrite Project)
You will write structured, high-quality copy for :
- Product pages
- Company pages
- Case studies
- FAQ and microcopy
- SEO content and metadata
The goal is to translate technical product value into simple, convincing, industry-relevant messaging.
2. Positioning & Messaging Support
3. SEO & Long-Form Content
4. CRM, Email & WhatsApp Flows
5. Scripts & Video Content
6. Landing Page & Performance Content
7. Research & Technical Understanding
What We’re Looking For
Must-Haves
Strong writing fundamentals and structured thinking
Good to Have
Why Join Codeft as a Writer
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Content Writer • mumbai, maharashtra, in
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