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Associate- Influencer Marketing

Associate- Influencer Marketing

CloutflowGurugram, Haryana, India
11 days ago
Job description

Key Responsibilities :

  • Influencer Scouting & Shortlisting
  • Identify and evaluate influencers across Instagram, YouTube, and other platforms based on brand requirements, target audience, and campaign goals.
  • Analyze influencer metrics (reach, engagement, audience demographics, content quality) to ensure brand fit.

Campaign Coordination

  • Support in planning and executing influencer campaigns from start to finish.
  • Coordinate with influencers / agents for negotiations, deliverables, timelines, and briefs.
  • Track influencer deliverables (posts, videos, stories, reels) and ensure timely execution.
  • Relationship Management

  • Build and maintain healthy relationships with influencers and creator networks.
  • Be the go-to contact for influencers during campaign execution.
  • Content & Briefing

  • Assist in creating influencer briefs aligned with brand strategy.
  • Review influencer content for brand compliance before publishing.
  • Campaign Tracking & Reporting

  • Monitor campaign progress and ensure deliverables go live as planned.
  • Track campaign performance metrics (reach, impressions, engagement, conversions).
  • Prepare post-campaign reports with insights and learnings.
  • Cross-Team Collaboration

  • Work closely with internal teams (Strategy, Pricing, Sales, Creative, Operations) to ensure smooth execution.
  • Requirements

  • Bachelor’s degree in Marketing, Communication, Media, or related field.
  • 0–2 years of experience in influencer marketing, social media management, or digital marketing (freshers with relevant internships may apply).
  • Strong understanding of influencer ecosystems on Instagram, YouTube, and emerging platforms.
  • Excellent communication, negotiation, and relationship management skills.
  • Organized, detail-oriented, and able to handle multiple campaigns simultaneously.
  • Passion for social media trends, creators, and brand storytelling.
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    Influencer Marketing • Gurugram, Haryana, India

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