Product Marketing SpecialistSova Health • Haryāna, Republic Of India, IN
No longer accepting applications
Product Marketing Specialist
Sova Health • Haryāna, Republic Of India, IN
4 days ago
Job descriptionCreate acquisition-focused ad briefs for Meta / Google. Build retention campaigns (email, loyalty, cross-sell). Optimize CAC, ROAS, CTR, Thumbstop & Thruplay rates through continuous testing. Own brand identity and storytelling across social channels. Run content-led campaigns to drive awareness and engagement. Use social listening & sentiment analysis to refine messaging. Drive end-to-end sales & marketing for e-commerce & quick commerce. Work closely with product, creative, sales, and ops teams. Track KPIs : CAC, retention, brand awareness, product adoption. Experience in D2C brand management, category ownership, or product development. Strong in customer insights, differentiation strategy & GTM execution. Hands-on operator with a bias for action and experimentation. Data-driven : comfortable with performance analytics and ROI-based decision-making. Excellent communication, storytelling, and cross-functional collaboration skills. High ownership and direct impact on brand, growth, and product. Competitive compensation and fast-tracked learning. A mission-driven, creative, execution-first culture. Freedom to test, iterate, innovate — with room to fail and grow.
About Sova
Sova is building the Apple of Supplements — using data, science, and robotic manufacturing to personalize health at scale.
Our flagship product, SovaX , is Asia’s first custom-made gut health supplement powered by SovaIQ™ , our proprietary Health OS that uses biomarker data + AI.
We are backed by top global investors and driven by one mission : Add a billion healthy years to the world.
Role : Brand Manager
This is a high-ownership role leading three core pillars : Brand Marketing , Growth Marketing , and New Product Development for a fast-growing D2C health brand.
What You’ll Do
New & Existing Product Development
- Conduct customer / market research to identify insights.
- Lead product differentiation, positioning, and creative direction.
- Build and execute GTM plans (messaging, targeting, channels, P&L planning).
Growth Marketing
Brand Marketing
P&L, E-commerce & Cross-Functional Ownership
Who Should Apply
What You Can Expect
Share your cv at divjyot.kaur@sova.health
Create a job alert for this search
Marketing Specialist • Haryāna, Republic Of India, IN
Related jobs
Product Marketing Manager
Adsparkx • haryana, haryana, in
Product Marketing Manager – AI SaaS (Startup).Experience : 6+ years in B2B / SaaS marketing (Mandatory).We’re building an AI-powered tool for media buyers — an engine that can instantly create landing...Show more
Last updated: 18 hours ago • Promoted • New!
Content Marketing Specialist
Wishlink • Haryāna, Republic Of India, IN
Wishlink is a well-funded, early-stage startup, on a mission to shape the creator economy and change how people shop.Our mission is to build a hyper-personalized shopping experience for every user,...Show more
Last updated: 15 days ago • Promoted
Influencer Marketing Specialist
Moksha Media Group • Haryāna, Republic Of India, IN
We are looking for a motivated and creative Influencer Marketing Specialist to join our marketing team.This entry-level role is perfect for someone with up to 5 years of experience who is passionat...Show more
Last updated: 4 days ago • Promoted
Digital Marketing Specialist
WNS • Haryāna, Republic Of India, IN
KSS- Digital Marketing (GoogleAds).Knowledge of managing SEM, PPC, Campaign creation.Thorough product knowledge of Google Ads.
Should be clear with Fundamentals, Search, Display, Mobile, YouTube, Sh...Show more
Last updated: 30+ days ago • Promoted
Product Marketing Manager
Binary Semantics Ltd. • haryana, haryana, in
We are a global company with a range of Value-driven Products, Solutions, Services and Experiences encompassing SaaS, PaaS broadly XaaS, Hybrid and Enterprise.
We firmly believe that the experientia...Show more
Last updated: 16 days ago • Promoted
Growth Marketing Lead
osto • haryana, haryana, in
Osto is a protection-first, all-in-one cybersecurity platform that makes startups enterprise-ready in minutes - securing cloud, apps, APIs, devices, and data with real enforcement, no security engi...Show more
Last updated: 11 days ago • Promoted
Performance Marketing Expert
Unikon.ai • haryana, haryana, in
Meta Ads (Facebook & Instagram).Google to lead and execute paid marketing campaigns that drive sales and brand awareness.
The ideal candidate will have a strong analytical mindset, a deep understand...Show more
Last updated: 3 days ago • Promoted
Senior Product Specialist
Binary Semantics Ltd. • Haryāna, Republic Of India, IN
We are a global company with a range of Value-driven Products, Solutions, Services and Experiences encompassing SaaS, PaaS broadly XaaS, Hybrid and Enterprise.
We firmly believe that the experientia...Show more
Last updated: 12 days ago • Promoted
Performance Marketing Specialist
Pouls.of.art • Haryāna, Republic Of India, IN
Hiring : Digital Marketer (Performance) - Pouls.Location : Gurgaon (Hybrid) | Experience : 1-2 years (exceptional freshers welcome).
Art creates art-led workshops and experiences - and our art merchand...Show more
Last updated: 15 days ago • Promoted
Product Marketing Manager
NIIT Limited • haryana, haryana, in
Lead go-to-market strategy for new programs, product features, and AI-powered journeys across NIIT Digital & BFSI.Define and communicate product positioning, value proposition, and messaging that r...Show more
Last updated: 13 days ago • Promoted
Brand and Product Marketing Lead
Adsparkx • Haryāna, Republic Of India, IN
Product Marketing Manager – AI SaaS (Startup).Experience : 6+ years in B2B / SaaS marketing (Mandatory).We’re building an AI-powered tool for media buyers — an engine that can instantly create landing...Show more
Last updated: 19 hours ago • Promoted • New!
Product Marketing Lead
NextDimension AI • Haryāna, Republic Of India, IN
NextDimension AI is a healthcare AI company founded by engineers from Google, Amazon, and Visa.We're building the AI-powered operating system for specialty medical practices—combining AI agents and...Show more
Last updated: 14 days ago • Promoted
Product Marketing Lead
Wishlink • Haryāna, Republic Of India, IN
Wishlink is on a mission to revolutionize the creator economy and redefine how people shop.We're all about providing every user with a highly personalized shopping experience guided by creators, so...Show more
Last updated: 5 days ago • Promoted
Marketing Growth Specialist
osto • Haryāna, Republic Of India, IN
Osto is a protection-first, all-in-one cybersecurity platform that makes startups enterprise-ready in minutes - securing cloud, apps, APIs, devices, and data with real enforcement, no security engi...Show more
Last updated: 11 days ago • Promoted
Digital Marketing Specialist
Unikon.ai • Haryāna, Republic Of India, IN
Meta Ads (Facebook & Instagram).Google to lead and execute paid marketing campaigns that drive sales and brand awareness.
The ideal candidate will have a strong analytical mindset, a deep understand...Show more
Last updated: 3 hours ago • Promoted • New!
Marketing Technology Optimization Specialist
EXL • Haryāna, Republic Of India, IN
Web Personalization (Marketing Activation).Expertise in Adobe Target, A / B testing and digital channel optimization.Focus on personalized customer experiences.
Web / Digital Optimization (Marketing Ana...Show more
Last updated: 12 days ago • Promoted
Omnichannel Marketing Specialist
Hogarth Studios India • Haryāna, Republic Of India, IN
Business Analysis & advising on key Omnichannel Marketing channels and initiatives.Directly responsible for on-boarding new service offering in the Market and providing trainings.Liaison between th...Show more
Last updated: 15 days ago • Promoted
Digital Marketing Specialist
Collegedunia • Haryāna, Republic Of India, IN
What do we need from your end?.Identify and reach out to potential advertisers, agencies, and app developers.Pitch company user acquisition & performance marketing solutions.Build and manage a stro...Show more
Last updated: 30+ days ago • Promoted