Job Description
VINSM Globe Private Limited (VGPL) operates StarClinch , India’s only artist booking platform. We are looking for a Digital Marketing Specialist who is ready to take full ownership of our marketing function, drive growth with data-backed strategies, and work with the mindset of an owner, not an employee .
What We Are Looking For
- Someone who thrives in a startup environment and is comfortable taking end-to-end responsibility for marketing.
- A data-driven marketer who understands numbers, analytics, and reporting because that’s what our management values.
- A leader who can manage social media teams, ad specialists, and creative professionals, while stepping in when required.
- Someone who is not afraid of reporting, spreadsheets, and data analysis —you should be comfortable making Excel sheets and deriving insights.
- A strategic thinker who can align marketing efforts with business objectives, ensuring we maximize ROI on every marketing dollar spent .
Key Responsibilities
Marketing Strategy & Execution : Develop and execute a data-driven digital marketing strategy across SEO, SEM, social media, performance marketing, and content marketing .Team Management : Work with (and manage) social media managers, ad specialists, designers, and content creators. Step in when needed.Analytics & Reporting : Track KPIs, prepare reports, and present insights to management. Must be comfortable with Google Analytics, Meta Business Suite, and Excel-based reporting .Campaign Management : Oversee paid campaigns across Google Ads, Meta Ads, and other relevant platforms, ensuring maximum ROI.Lead Generation & Conversion : Optimize marketing funnels, landing pages, and content strategies to increase lead conversion.Growth Hacking : Experiment with new growth strategies, automation, and AI-driven marketing tools .Budgeting & ROI Management : Plan marketing budgets, optimize spends, and ensure maximum returns on investments.Crisis Management : Handle marketing operations independently if a team member is unavailable—your ability to execute matters.Requirements
What You Should Bring
3+ years of experience in digital marketing, growth marketing, or performance marketing .Strong analytical mindset— you should love data, spreadsheets, and numbers .Prior experience managing paid ad campaigns, SEO, and content strategies .Ability to manage and guide external agencies, freelancers, and internal teams .Hands-on experience with marketing tools such as Google Analytics, Meta Business Suite, Google Ads, SEMrush, HubSpot, or similar tools .Exceptional organizational skills— structured, process-driven, and detail-oriented .Strong communication skills with the ability to own reporting and decision-making .Benefits
Why Join Us?
A startup culture where you get full ownership of marketing and directly impact business growth .No micromanagement —we expect you to own your numbers, strategies, and execution .Competitive salary with performance-based incentives.If you think you can own our marketing function and drive growth like an entrepreneur, we’d love to hear from you!
Requirements
What You Should Bring 3+ years of experience in digital marketing, growth marketing, or performance marketing. Strong analytical mindset—you should love data, spreadsheets, and numbers. Prior experience managing paid ad campaigns, SEO, and content strategies. Ability to manage and guide external agencies, freelancers, and internal teams. Hands-on experience with marketing tools such as Google Analytics, Meta Business Suite, Google Ads, SEMrush, HubSpot, or similar tools. Exceptional organizational skills—structured, process-driven, and detail-oriented. Strong communication skills with the ability to own reporting and decision-making.