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Digital Marketing Specialist

Digital Marketing Specialist

Grow Your StaffAurangabad, IN
9 hours ago
Job description

Grow Your Staff is looking for a Digital Marketer for a US-based software development company. This is a full-time remote position.

We are seeking a results-driven Digital Marketing professional with hands-on experience in link building, digital PR, and outreach for the US market..

Experience required - 3-5 years

CTC - 10-14 LPA

Location - Remote

Time - 5 : 30 pm- 2 : 30 am (Monday - Friday)

Type of employment - Full-time

Responsibilities

  • Develop and execute link-building campaigns aligned with SEO and brand goals.
  • Identify and outreach to high-authority websites, bloggers, and publishers to secure backlinks and guest post opportunities.
  • Plan and manage digital PR campaigns targeting US audiences to enhance visibility and reputation.
  • Collaborate with content, SEO, and design teams to produce link-worthy assets (blogs, infographics, data reports, etc.).
  • Track and analyze campaign performance using Ahrefs, SEMrush, Google Analytics, or similar tools.
  • Build and maintain a database of media contacts, journalists, and influencers in relevant industries.
  • Monitor backlink quality, remove toxic links, and ensure alignment with Google’s guidelines.
  • Research competitors’ link profiles and identify new outreach opportunities.

Qualifications

  • Bachelor’s or Master’s degree in Business, Marketing, or a related field.
  • 3+ years of proven experience in link building and PR outreach, ideally for US or international markets.
  • Strong understanding of SEO fundamentals, domain authority, and off-page optimization.
  • Excellent written communication and persuasive outreach skills.
  • Familiarity with digital PR tools such as BuzzStream, Pitchbox, or Hunter.io.
  • Ability to analyze performance metrics and adapt campaigns based on data insights.
  • Self-driven, detail-oriented, and comfortable working across time zones.
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    Digital Marketing Specialist • Aurangabad, IN