Digital Marketing (Indore)

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Digital Marketing job involves using online channels to promote a company's products or services. Key responsibilities include creating and executing marketing campaigns, managing social media, analyzing data, and optimizing online content. They work with various digital platforms like websites, social media, email, and online advertising to reach target audiences and achieve business goals.

Key Responsibilities : Developing and Implementing Marketing Strategies : This includes identifying target audiences, setting budgets for different platforms, and creating content for various channels. Managing Online Presence : This involves maintaining and optimizing a company's website, managing social media accounts, and ensuring brand consistency across all digital touchpoints. Content Creation and Curation : Digital marketers create engaging content such as blog posts, social media updates, website copy, and email newsletters. Running Paid Advertising Campaigns : They manage and optimize paid campaigns on platforms like Google Ads and social media, using tools like SEO and SEM to increase visibility. Analyzing Data and Reporting : They track key performance indicators (KPIs) using tools like Google Analytics and other web analytics platforms, and report on campaign performance to stakeholders. Staying Up-to-Date with Trends : Digital marketers need to be aware of the latest digital marketing trends and technologies to ensure their strategies are effective. Common Tasks : Conducting market research to understand customer behavior and preferences.Creating and managing email marketing campaigns.Optimizing website content for search engines (SEO).Working with designers and copywriters to create effective marketing materials.Collaborating with sales teams to align marketing efforts with sales goals.Managing social media presence across different platforms.Monitoring and analyzing website traffic and user behavior.Identifying and implementing strategies to improve conversion rates.Evaluating and adopting new technologies.

Skills Required

Google Ads, Web Analytics, Google Analytics, Sem, Seo