Job Summary
LatentView Analytics is looking for a Marketing Analytics Consultant to lead our Marketing Measurement Practice. The role demands strong expertise in marketing measurement (MMM, MTA, experimentation, causal modeling, brand analytics) and proven consulting experience. The candidate will front-end client engagements, drive business growth, and scale LatentView's marketing analytics capabilities.
Roles and Responsibilities
- Lead and expand the Marketing Analytics Consulting practice at LatentView.
- Drive business development by prospecting, nurturing, and converting new clients.
- Conduct client workshops and discovery sessions (preferably on-site).
- Collaborate with leaders, sales, and pre-sales teams to design and promote solutions.
- Build and maintain strong senior client relationships to drive growth.
- Create impactful GTM assets such as sales decks, one-pagers, and thought leadership content.
Required Skills
8–12 years of analytics experience with 5+ years in marketing analytics consulting.Strong expertise in MMM, MTA, experimentation, causal modeling, and brand analytics.Proven track record in client engagement, pitching, and discovery workshops.Experience in analytics sales, business development, and consultative solutioning.Excellent communication, presentation, and stakeholder management skills.We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.
Skills Required
experimentation, Mta, Business Development