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Business Analyst, Mega Cities

Business Analyst, Mega Cities

Somfy Asianew delhi, delhi, in
25 days ago
Job description

Job Overview :

We are looking for a proactive and analytical Business Analyst to support strategic planning, market expansion, and performance optimization. This role will combine market intelligence , commercial channel analysis , and project performance analysis to drive data driven informed decision-making. The person will collaborate with cross-functional teams to identify growth opportunities, evaluate channel effectiveness, and optimize business operations across the region.

Key Responsibilities :

1. Market & Opportunity Analysis for Expansion

  • Conduct in-depth research and analysis of target markets across geographies to identify new business opportunities.
  • Assess market size, construction trends, customer segments, regulatory landscape, opportunity mapping, and competitor positioning.
  • Support regional / country teams in evaluating high potential areas, feasibility and go-to-market strategies for new market entries.

2. Business Model Performance Analysis

  • Analyse sales performance and contribution by channel (distributors, dealers, direct sales, OEMs, etc.).
  • Evaluate channel profitability, market coverage, customer acquisition costs, and partner efficiency.
  • Recommend improvements in channel strategy, incentive programs, or partner selection criteria.
  • Develop scorecards and dashboards to track channel KPIs and performance trends.
  • 3. Business Performance Reporting & Analytics

  • Consolidate and analyse business metrics such as revenue, margin, project pipeline, and operational KPIs.
  • Prepare monthly and quarterly business review decks with data-driven insights and recommendations.
  • Work closely with finance, operations, and business development teams to ensure reporting accuracy and relevance.
  • 4. Support Strategic Projects

  • Build business cases and financial models to support investments in new projects, geographies, or product lines.
  • Perform risk-benefit analyses, ROI assessments, and scenario planning.
  • Support leadership in strategic decision-making through ad hoc analysis and benchmarking studies.
  • 5. Process Improvement & Digital Tools Support

  • Identify inefficiencies in current processes related to sales, operations, or project tracking.
  • Support implementation of dashboards, CRM, or digital tools that enable better visibility and decision-making.
  • Collaborate with IT and data teams to ensure data integrity and accessibility.
  • Qualifications & Experience :

  • Bachelor’s degree in Engineering, Construction Management, Business, or related field.
  • MBA or postgraduate qualification preferred.
  • 8-10 years of experience in business analysis, market strategy, or commercial operations in the building and construction or infrastructure sector.
  • Proficient in data analysis tools (Excel, Power BI, Tableau) and financial modelling.
  • Experience with ERP systems (SAP, Oracle) and CRM tools (Salesforce, Zoho, etc.).
  • Familiarity with the construction project lifecycle, commercial models, and multi-channel distribution strategies.
  • Preferred Skills & Attributes :

  • Strong business acumen and strategic thinking.
  • Excellent research, synthesis, and presentation skills.
  • Comfortable working in cross-functional, multicultural environments.
  • Knowledge of sustainability trends, smart construction, and digital transformation in the built environment is a plus.
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