AVP, Product Marketing – Lead B2B & B2G Growth!
Are you a strategic marketing leader with a passion for driving demand generation, product storytelling, and market expansion NetCom Learning is seeking an AVP, Product Marketing to lead a team of product marketers, craft compelling go-to-market strategies, and drive brand awareness and lead generation for our vendor solutions.
What's in it for you
- Lead & mentor a high-performing team of product marketers focused on B2B & B2G growth.
- Shape product positioning & storytelling to drive engagement and sales enablement.
- Own the marketing strategy for assigned vendors, aligning with sales & inside sales teams
- Oversee multi-channel marketing campaigns across content, digital, social, and automation tools.
- Drive key KPIs : lead generation, learner acquisition, and revenue growth.
What You'll do
Lead & Execute Product Marketing Strategies – Own the go-to-market approach, positioning, and messaging for key vendors & target audiences.Sales Enablement & Collaboration – Educate internal teams on solution messaging, value propositions, and customer challenges to optimize sales conversations.Campaign Management & Lead Generation – Develop 360° marketing strategies, including content, digital, social media, and AI-driven campaigns to drive engagement.Market Insights & Customer Journey – Leverage data and market trends to refine customer journey mapping & product lifecycle strategies.Brand Awareness & Thought Leadership – Craft compelling storytelling & marketing narratives to position NetCom Learning as an industry leader.Compensation : Competitive salary + Variable Pay
Ready to lead high-impact marketing initiatives and drive revenue growth Apply now
Skills Required
Storytelling, Automation Tools, B2b, customer journey mapping , Lead Generation, b2g, Product Positioning, Social Media