Regional Commercial Excellence Executive

Key Deliverables / Responsibilities :

• Business Communication :
• Set up and manage effective communication between the regional team and head office to maximize business opportunities.
• Data Analysis & Action Planning :
• Analyze sell-in / sell-out data to identify distribution gaps, threats, and opportunities.
• Recommend and implement corrective actions based on insights.
• Competitive Benchmarking :
• Track and report competitor activities, service models, and infrastructure regularly.
• Coverage & Service Gaps :
• Identify gaps in market coverage and collaborate with field sales to address them.
• Conduct infrastructure health assessments and implement aligned corrective actions with RCCM and Region Head.
• Sales Capability Building :
• Drive and implement sales capability initiatives to enhance field team effectiveness.
• Support regional sales leadership in capability development and performance enhancement.
• Rural GTM Development :
• Partner with regional leaders to design and pilot rural Go-To-Market (GTM) strategies relevant to regional priorities.
• Alternate & Hospital Channel Support :
• Collaborate with expert and customer marketing teams to operationalize alternate and hospital channel GTM models.
• Commercial Excellence Initiatives :
• Drive SFA (Sales Force Automation) adoption and resolve related issues.
• Ensure DMS (Distributor Management System) compliance and effective 'Ways of Working' with retail distributors.

Educational & Professional Requirements :

Stakeholder Management :

Skills Required

Business Communication, retail distribution , Network Infrastructure, Healthcare, Recruitment, customer marketing