Senior Content WriterCelsior • Uttar Pradesh, India

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Senior Content Writer

Celsior • Uttar Pradesh, India

8 days ago

Job description

We are looking for a high-caliber Technology Content Writer who can translate complex technology, digital transformation themes, and enterprise services into clear, compelling, and business-first content. The ideal candidate combines storytelling, research depth, and an understanding of the B2B technology landscape to drive brand visibility, lead generation, and executive-level engagement.

Key Responsibilities

Content Creation

Develop high-quality, original content across formats—blogs, whitepapers, case studies, solution briefs, website copy, video scripts, and social content.
Write long-form and short-form content aligned to enterprise tech themes : Cloud, AI / GenAI, data, digital engineering, managed services, platforms (AWS / Azure / GCP), Data & Strategy, and industry-specific solutions.
Create thought-leadership pieces supporting analysts and leadership viewpoints.
Generate press releases, partner announcements, and go-to-market narratives for alliances

Research & Insights

Convert complex technical input from SMEs, product teams, and consultants into market-ready, easy-to-understand content.

Conduct industry research to benchmark competitor messaging, trends, and best practices across global tech service companies.

Maintain content accuracy, relevance, and alignment with brand voice and positioning.

High Conversion Campaign Messaging

Support campaign-based content for demand generation, Analyst Relations, ABM, and sales-enablement initiatives.

Must have worked on full-funnel campaign content, and high conversion copies across content formats- Microsite, lead hooks, case studies, Thought paper, landing pages & microsite journeys

Work closely with SMEs (solution architects, consulting leads, delivery heads) to translate technical complexity into accessible content

Optimize content for SEO, discoverability, and website performance using best-practice guidelines.

Manage content calendars, workflows, and version controls for structured content operations including Social Media channels

Primary Content

Whitepapers, Analyst response content, Case studies, Solution narratives, Product / service positioning documents

Derived Content (Promotional)

Emailers (sales + marketing), Ads and performance-marketing copy, Short videos & scriptwriting, Landing page copy, Social media posts, Event promotion copy, Infographics & data stories

Must Have

10 + years of experience in content writing within technology, IT services, software, SaaS, digital transformation, or consulting environments.

Understanding of cloud, AI, enterprise IT, applications, cybersecurity, data platforms, and emerging tech.

Must have academics in Technology (B Tech, M Tech, Bsc, Certificate in technology field only)

Must have Worked in BFSI Industry

Experience working with global markets (US, Canada)

Exposure to B2B campaign content lifecycle—awareness to conversion.

Soft Skills

Exceptional storytelling and articulation.

Strong research and analytical skills.

Ability to work cross-functionally with sales, product, marketing, and delivery teams.

High ownership, deadline orientation, and attention to detail.

Preference Towards

Experience working with platforms such as Guidewire, Jack Henry, and ServiceNow.

Strong understanding of banking and insurance technology modernization needs.

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Content Writer • Uttar Pradesh, India

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