Marketing Performance Analyst
upGradBengaluru, Republic Of India, IN5 days ago
Job descriptionMonitor marketing spend and ensure alignment with the allocated budget. Evaluate cost-effectiveness of marketing campaigns and suggest reallocation of funds for better ROI. Forecast future spend based on historical performance and planned campaigns. Identify which marketing channels are driving the best performance in terms of leads, conversions, and cost-efficiency. Recommend shifts in strategy or spend based on data-driven insights. Analyze lead generation efforts and conversion rates through the sales funnel. Collaborate with Sales and Marketing teams to ensure lead quality and pipeline efficiency. Identify bottlenecks and opportunities for improving lead nurturing and conversion. Conduct competitive analysis and benchmarking to understand market trends, competitor strategies, and pricing models. Support marketing and product teams with data to inform strategic positioning and campaign messaging. Translate data into strategic insights that influence marketing planning and decision-making. Present findings and recommendations to key stakeholders in a clear, concise, and visually engaging manner.
Job Title : Business Analyst
Location : AMR Tech Park Bangalore
Department : Marketing / Business Intelligence
Reports To : VP of Marketing
Job Summary :
We are seeking a detail-oriented and data-driven Business Analyst to work closely with our Marketing team , providing insights that will drive strategic decisions across marketing campaigns, budget allocation, channel performance, and competitor benchmarking. The ideal candidate will combine strong analytical capabilities with a solid understanding of marketing metrics to help optimize performance and ROI across all marketing initiatives.
Key Responsibilities :
Campaign Analysis & Performance Tracking :
- Analyze marketing campaign performance across all channels (e.G., digital, social, email, paid media, events).
- Provide actionable insights and recommendations to optimize conversion, engagement, and ROI.
- Develop and maintain dashboards and reports to track KPIs, engagement metrics, and lead quality.
Marketing Budget & ROI Analysis :
Channel Effectiveness & Optimization :
Lead & Funnel Analysis :
Competitor & Market Intelligence :
Strategic Marketing Insights :
Create a job alert for this search
Performance Marketing • Bengaluru, Republic Of India, IN
Related jobs
)
)
- Promoted
Performance Marketing Manager
SocialTribe.coBengaluru, Karnataka, India PLEASE READ THE JD AND THE CTC AND PLEASE ONLY APPLY IF YOU ARE OKAY WITH BOTH, WE GET A LOT OF APPLICATIONS FROM PEOPLE WHO DO NOT GO THROUGH THIS AND WE WANT TO ENSURE THAT WE GET ONLY APPLICATIO...Show moreLast updated: 30+ days ago
- Promoted
Performance Marketing Manager
Omnicom Media Group Indiabangalore, karnataka, in We Are Hiring | Performance Media | Mumbai - Bangalore.We are seeking a strategic and results-driven experts.This role entails end-to-end client campaign ownership—from strategy to execution—ensuri...Show moreLast updated: 13 days ago
- Promoted
Senior Performance Marketer
PU Primehosur, tamil nadu, in We are seeking a highly skilled.Senior Performance Marketing Manager.This role requires expertise in acquiring high-quality trader leads, optimizing.
The ideal candidate will have managed large budg...Show moreLast updated: 16 days ago
- Promoted
- New!
Influencer Campaign Performance Analyst
SciSpaceBengaluru, Republic Of India, IN This role is perfect for someone who enjoys working with data while also thriving in high-speed marketing environments.You will play a key role in discovering creators, running influencer campaigns...Show moreLast updated: 22 hours ago
- Promoted
PPC Performance Analyst
iQuantiBengaluru, Republic Of India, IN POSITION – ANALYST / SENIOR ANALYST - PPC ROLE.As a PPC Senior Analyst, you will build, manage and optimize paid marketing campaigns using Google & Facebook, and will work towards meeting client goal...Show moreLast updated: 27 days ago
- Promoted
Influencer Marketing Analyst
SciSpaceBengaluru, Karnataka, India This role is perfect for someone who enjoys working with data while also thriving in high-speed marketing environments.You will play a key role in discovering creators, running influencer campaigns...Show moreLast updated: 1 day ago
- Promoted
- New!
Performance marketing manager
TinkernautsBengaluru, Karnataka, India We are a company that takes our mission to “think with your hands” seriously.We design and manufacture 3D Printed STEM toys for children.
This is a full-time on-site role based in Bengaluru for a Pe...Show moreLast updated: 21 hours ago
- Promoted
Growth Analyst (Business Analytics & Performance Marketing)
NIRABengaluru, Karnataka, India Growth Analyst (Business Analytics & Performance Marketing).NIRA is an exciting fintech startup which, starting with credit, is building financial services for India’s mass market.Today, if you wer...Show moreLast updated: 16 days ago
- Promoted
Performance Marketing Manager
KYZO (Khidki Homes)Bengaluru, Karnataka, India At Kyzo, we’re reimagining how construction materials are sourced and managed.We’re building a tech-native construction marketplace from the ground up — powered by our own Order Management System (...Show moreLast updated: 10 days ago
- Promoted
- New!
Performance Growth Marketer
Infinite Labs Digitalhosur, tamil nadu, in Infinite Labs is a forward-thinking agency specializing in AI-powered marketing, working with brands in supplements, healthcare, real estate, and professional services to achieve measurable growth....Show moreLast updated: 4 hours ago
- Promoted
- New!
Performance Marketing Lead
Pocket FMBengaluru, India With 100+ bn minutes streamed annually, 120 minutes of daily average listening time, and 6+ billion total audio plays on our platform, Pocket FM is on a mission to build the world’s largest AI-powe...Show moreLast updated: 12 hours ago
- Promoted
Performance Marketing Executive (Google Ads)
hotsourcedhosur, tamil nadu, in We’re a performance marketing agency that helps brands grow profitably through paid media.Our approach is lean, transparent, and channel-agnostic—focusing on what moves the needle for our clients.W...Show moreLast updated: 2 days ago
- Promoted
Performance Marketer
Brand Scale - Up Inc.Bengaluru, Karnataka, India About the Role We are looking for a results-driven Performance Marketer with hands-on experience in generating measurable sales through client websites.
The ideal candidate has previously worked wi...Show moreLast updated: 3 days ago
- Promoted
- New!
Performance Management Specialist
UNISON INTERNATIONAL CONSULTING (The Recruitment Company)hosur, tamil nadu, in Hiring : Performance Marketing Manager | Top Consumer Durables Company | Gurgaon.We are looking for a Performance Marketing Manager for a leading consumer durables brand in Gurgaon.The ideal candida...Show moreLast updated: 4 hours ago
- Promoted
- New!
Performance Marketing
TalentClubhosur, tamil nadu, in Salary band : up to 6 LPA – 8 LPA (based on experience and fitment).Location : Malad, Mumbai (Work-from-Office).Plan, execute, and optimize paid media campaigns across Google, Meta, YouTube, Amazon, ...Show moreLast updated: 4 hours ago
- Promoted
- New!
Performance Marketer
Doveriyehosur, tamil nadu, in Help set up and run marketing campaigns.Coordinate with designers, influencers, and writers to get campaign materials ready on time.
Track spending and stay within the set budget.Use tools like Goog...Show moreLast updated: less than 1 hour ago
- Promoted
Marketing Data Analyst
GrowthBuddyhosur, tamil nadu, in We're looking for a brilliant Marketing Data Analyst for a US-based marketing agency.You'll dig into Ads performance, build Looker dashboards that tell a story, and uncover insights that help clien...Show moreLast updated: 2 days ago
- Promoted
Performance Marketing Manager
BambooBoxBengaluru, Karnataka, India Job Description for Performance Marketing Manager .BambooBox is a SaaS-based software start-up with 4 years of expertise, offering a platform for growth marketers.
With its advanced AI and ML-driven...Show moreLast updated: 1 day ago