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Event Marketing

Event Marketing

Netcore CloudKolkata, IN
6 hours ago
Job description

Job Title : Executive / Senior Executive – B2B SaaS Event Marketing

Location : Lower Parel, Mumbai

Work Model : 5 days WFO

About the Role :

We’re looking for a B2B Event Marketing professional to strategize, plan, and execute high-impact marketing events that drive lead generation and sales pipeline growth . This is a marketing-led position requiring strong collaboration with sales and demand generation teams.

Who You Are :

  • 2 - 4 years of relevant experience working in a Marketing team for B2B (preferably SaaS / Tech) company.
  • Agency background candidates are welcome if they’ve managed B2B or enterprise tech clients .
  • Hands on expertise in planning and executing big corporate / industry events end-to-end for brand awareness or demand generation .
  • Proven experience in planning and executing webinars, roundtables, trade shows, or conferences.
  • Familiar with digital promotions (email, social, paid campaigns) to drive event registrations and engagement.
  • Strong project management and communication skills with attention to detail.
  • Data-oriented mindset with exposure to event performance tracking and reporting.
  • Comfortable working in fast-paced, cross-functional environments.
  • Willingness to travel for on-ground event execution.

Key Responsibilities :

  • Plan, execute, and promote B2B marketing events aligned with lead-gen and pipeline goals.
  • Manage end-to-end logistics, vendor coordination, branding, and post-event analytics.
  • Collaborate with sales, content, and demand-gen teams to ensure strong event ROI.
  • Execute digital campaigns (email, social, paid media) to maximize registrations and conversions.
  • Track key event metrics and optimize based on performance insights.
  • Manage budgets efficiently while maintaining quality and impact.
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    Event Marketing • Kolkata, IN