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Social Media Manager

Social Media Manager

Lemon Media CompanyIndia
5 days ago
Job description

JOB IDENTIFICATION

Position Title : Social Media Executive

Department : Media & Strategy

Report To : Team Leader

ABOUT LEMON MEDIA

Established in 2020, Lemon Media is a dynamic advertising and marketing agency specializing in comprehensive social media strategies, we offer a one-stop solution for all things digital, including social media management, content creation, website development, performance marketing, and production. We provide integrated marketing services, serving all the branding and marketing needs under one roof.

Our team is dedicated to crafting innovative, tailored campaigns that deliver real results. Our attention to detail, creativity, and passion enhance the brand's online presence and drive measurable results.

JOB RESPONSIBILITIES

1) Content Creation and Management

  • Create compelling and tailored content for various social media platforms, ensuring it aligns with each brand’s objectives
  • Maintain a content calendar to schedule the posts strategically, optimizing reach and engagement

2) Strategy Development

  • Collaborate with internal teams and create strategies that align with the overall marketing objective of the brand
  • Stay updated about industry trends and platform updates to keep the content effective.
  • 3) Client Management & Coordination

  • Act as the primary Point of Contact (POC) for clients, maintaining professionalism, a calm tone, and decorum in all interactions.
  • Serve as a Key Account Manager , overseeing all aspects of clients’ brand presence and ensuring their needs are met.
  • Coordinate with multiple departments, including design, content, and production, to deliver brand-specific requirements efficiently.
  • 4) Collaboration & Team Oversight

  • Work closely with designers, video editors, and the production team to produce impactful, high-quality content.
  • Provide creative inputs to enhance content quality and engagement.
  • Conduct monthly meetings to assess work quality, content consistency, and overall workflow efficiency.
  • 5) Analysis and Reporting

  • Track and analyze performance indicators such as impressions, reach, and engagement to assess the effectiveness of the campaigns.
  • 6) Escalations and Crisis Management

  • Monitor channels for potential issues - develop and implement response strategies to address concerns promptly and maintain the brand's online reputation.
  • REQUIRED SKILLS

  • Prior experience in social media management or a related role.
  • Excellent verbal and written communication skills.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Strong organizational and time management skills, with keen attention to detail.
  • Experience working with a creative agency is preferred
  • BENEFITS

  • Be a part of a young, collaborative, and innovative team
  • Meaningful and rewarding work that is performed with integrity
  • A culture of learning in collaboration with great young colleagues and leaders
  • A unique career journey shaped by your talent and curiosity
  • Benefit from incentives
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    Social Media Manager • India