Social Media & Marketing Associate
Anthro FoodIndiaSocial Media & Marketing Associate
Location : Lower Parel, Mumbai
Type : Full-time | Remote
Experience :
1–2 years in social media and digital marketing
Reports to : Founder
Company :
Anthro Food Private Limited
Anthro is building the future of food : nutrition in a convenient, science-backed format. Our product is designed to deliver true metabolic health and great taste. We’re a young, ambitious D2C startup based in Lower Parel, Mumbai—operating at the intersection of science, health, and lifestyle.
About the Role
We’re looking for a
Social Media & Marketing Associate
to take our brand’s digital presence to the next level. This is a multidisciplinary hands-on role where you’ll create, experiment, and engage directly with our audience through the lens of Anthro’s brand. You will shape how people discover Anthro and simultaneously build trust in our mission. Are you ready?
Key Responsibilities
Social Media
Plan, create, and publish content across Instagram, LinkedIn, and other platforms, such as posts, stories, reels, articles and graphics
Manage our content calendar, ensuring consistent and creative posting.
Engage with our community—reply to DMs / comments, track sentiment, and spark conversations.
Analyze performance metrics and suggest improvements.
Marketing
Work with the founder & team to turn science into engaging, relatable stories.
Support marketing campaigns, partnerships, and events.
Keep a third eye on trends in nutrition, wellness, and consumer brands; adapt them for Anthro.
Analyze performance metrics and suggest improvements.
Who You Are
Strong interest in
social media, content, and digital marketing
Ability to write catchy, clear copy (bonus if you’re comfortable with visuals / reels).
Ability to envision creative content and get from ideation to creation
Creative mindset with an eye for what works online.
Self-starter : you’re proactive, reliable, and ready to experiment.
0–2 years of experience
Completely fluent in English as a first language
Bonus (not required but nice to have)
Curiosity about health, fitness, nutrition, or startups.
Living in Mumbai and able to work in-person few times per week
Why Join Us
Front-row seat to building a fast-growing nutrition startup.
Creative freedom : your ideas will directly shape how Anthro is seen.
Exposure to marketing strategy, brand building, and D2C growth.
A dynamic, small-team environment where you learn quickly.
To Apply
Send your resume and a short note about
why this role excites you
to
arjun@anthrofood.com . If you’ve worked on any cool creative content and projects — share those too!
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